Communication speaking draft

For modern times, technology developing more and more fast. And people enjoy technological advantage bringing convenient and efficacy to them. Base on a capital consumerism, We already know the demand and supply on the market place. Otherwise, recently companies create new product to catch consumers. They used advertisement as a way to attract people to buy their product. But advertisement is an important media to make us understand why we need the product. We know everything has a good side and a bad side. For advertisement, the good side is it can make people more directly know product’s features. And the most important is the bad side. It is advertisement that confusing our judgment to the product, and company were easy to cheat the kids. So advertisement is anywhere, and we cannot prohibit it.On the other hand advertisement might not be bad. And maybe some people were like to watch advertisement because there are some details about the discount information. By this way we can see advertising still have a necessary role in our life. The best way for us to distinguish good advertising or bad advertising is to have a rational critical thinking to distinguish what is truth and what is false.

We know why companies would like to lie to us, and here I want to tell how they attract and captivate us. Some of companies prefer releasing new generation product every year to show how different it is from the last product. It is a way to make people feeling uncomfortable because when a new generation coming they would think that they are suffering losses for buying that kind of product so early. So they want to buy a new one to make them happy. The consumers would think about selling the old product or to buy a new one. However, in fact the company were making a little improvement for products even none. I am a big fan of digital products, thus I would try lots of devices. An example is the Samsung Galaxy series smartphones. It is a really expansive cellphone on market, and the official price of the phone is more expansive than an iPhone. It is worth to buy? I don’t think so. As a normal user, we were paying attention to the UE (User Experience). Because UE means how convenient or easy to use the phone. With my own experience, Samsung did improve the device CPU or GPU at the every generation. But they don’t improving “UI (user interface) optimizing” which is a kind of internal programing improvement. (Even they did but not seems helpful, because even it is fast at first, after a time it became slower.) Due to this fact consumers can never use it as facilitated as an iPhone. So for what season can a Galaxy more expansive than an iPhone? Also Galaxy series would depreciate after 2 or 3 months about 28%. We can see that phone is not worth to buy at first. Like Norris said, brand-name companies lied to us. (Norris, I don’t care) In this case, Galaxy is an obvious example to support her view.

To chase new product makes people to be blind up to money worship and also chasing encumber our life or family. My cousin is a big fan on Monster Beats’ headphone. Monster Beats is a fashion brand-name company. It would release different series or color headphone every season. On the advertisement we can see there are lots of super star including Shaquille O'Neal, Lady Gaga and Avril Lavigne etc… It instill a subconsciousness to the consumers which is “Even if Kobe Bryant were using this headphone, it must be cool!”. For my cousin, he is indulged in collect different Beats’ headphone. He always asking his family for that. Therefore, unfortunately he does not get along with their parents. It is effecting our life at the same time as family. Here is another example to support my point. Nowadays, in this information age, we cannot leave technology, because our connections were based on the technology. The New York Times, “Disconnecting” became a luxury that we need” (Tell). It told us even on the dinner table the kid would focus on their phone but not their parent. It also happen on the gathering of friends or schoolmate too. It seems like we are living with a technology device but not people. Like Norris mention that we became slaves at these brand. And we just like chaining with a cable of the tech. It makes chaos for us. Becoming attached to brands affects our life and family

So it is truth that brand-name company lire to us. Some company fooled us. And not just only fooling but also stealing our money. As Norris thinking they were making us pay more attention to the stuff outside our spirit. But not the mental happiness itself. Human evolved because the technology and science development. According to human history since now, human would keep useful skill and drop the harmful one. It shows we still in a good path on history. In short, at the present time, consumerism still helped. It still maintain people’s supply and demand. And that provide an original force of human society development.

First of all, supply comes from demand. And companies need to create new thing to satisfy the market. Let us take another look of it, the consumer were already know what they want. It means the stuff or product in our market is produce by our needs. For the same season, science and technology were created because people needs it. Here is an example, Steve Job is one of a greatest inventor in 21st century. He invent iPod, iPhone, and iPad etc…a series of product for our life. He redefine the meaning of smart cellphone. In the later 20 century, people use Sony Walkman for play CDs as a way to entertainment. At that time, people would never know that the MP3 can be so small which can hold 1000 songs. After six year, Steve Job release iPhone to the world. An iPhone is a phone that with multi-point touch screen and virtual keyboard, Internet browser, and iPod. People can use phone to access the Internet from that time on. Two years later, he reform the personal on hand computer the iPad. iPad provides a platform for working or entertainment. For me, I usually used my iPad for reading, when I running I will bring my iPod. And now Apple Pay allows me don’t have to bring my credit cards. At all, by watching the municipal administration, shipments and customer satisfaction rate, we can see that people were really need this product. Because it truly improve our life and efficiency. When you have an iPad at home you don’t need the book, calculator and TV. Due to it makes people’s life much more easier.

The social invention usually accompany by the science invention. With Norris attitude she think we should live like a monk which is hard, frugal and ceasing to desire. I think it is wrong. Because if we live like that people. Then lots of worker would lose their job. The product of science and technology will no longer created. Assuming that if human did not have the industrial revolution. How can we would have nowadays flourishing and swinging cultures? In the past, people even would never know a vacuum cleaner can clean the floor so easily. Here is an example to show how important for us the new invention is. “An artificial finger, for amputees, that bends and grips effortlessly and fluidly as a real finger — and requires no power. The movement of the stump triggers the amazing curling action (or, if there’s no stump, an attachment to the next finger). You really have to see a video of this finger to grasp its simple elegance. Not bad for an invention by a non-doctor. (The judges awarded him the third-place prize).” (Invention That Make Life Easier) From this example we can see that how important the tech developing is. I also want to talk about my own experience, I am an international student from China. And I miss my family, if I don’t use a new phone or computer. How can I Skype with them? How can just a call can make my parent be relieved?

To use brand-name product does not have a standard to measure good or bad. In most of case brand-name can guarantee their qualities. Brand-name companies can do a lot of things which is good for our life, in fact most of the patents were created by them. Honestly, the advertisement sometime is confusing us. But we cannot totally repudiate by a single way. In Norris’ article, we can see Norris greatly against the consumerism and brand-name companies. I think it might be wrong, we cannot forget that we are an adult. As an adult, I believe that people totally have abilities to understand what they did. I mean we cannot control the environment but we can control ourselves. Why shouldn’t we think about: “Are this product works? Is it worth to buy? Is it good for my job or family?” I know that everyone have their own answer on these question. And we would consider about it before we bought the thing. That is why I said to distinguish is more important than prohibition. Under the consumerism, our life still being good, and the companies still invent new technology for us. The advertising were just a way to give people choice but not deciding for us. The finally decision still on our hand. In conclusion, to distinguish or to choose is more important than prohibiting and avoiding. That is our rights and responsibilities.

Work Cited

Caroline Tell. "Step Away From the Phone!" The New York Times Sept 20, 2013

David Pogue. “Inventions That Make Life Easier” The New York Times May 15, 2007

Kathleen Norris. “The secret Ingredient”