Week 4 - Assignment - Business Marketing Online - USE APA FORMAT - INCLUDE QUOTES FROM RESOURCES

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Week 4 Assignment Template

Case Study Citation:

What is the role of the marketing manager during the implementation of the marketing strategy?

How was the implementation plan addressed or how could it have prevented potential customer complaints?

What is the relationship between implementation and control?

What approaches were taken or might have been taken to overcome specific implementation problem(s)?

What role did a marketing audit play or might it have played in addressing issues?

How was information technology used or how might it have been used to improve implementation?

References to Learning Resources and other sources:

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