Professional Proposal

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example_proposal.docx

Introduction

Company Background

(Company Name) is an e-commerce commercial printer specializing in design services, marketing advice, and exceptional print quality. Our business is built off sensible alternatives that sustain our environment, enabling us to provide high-quality products at a low price. We have 22 years of experience specializing in promotional and marketing material, having helped over 25,000 customers implement high-impact print marketing strategies.

Our state of the art manufacturing operations and high volume offer unmatched value. (Company Name) is trusted by thousands of small businesses and big brands from entrepreneurs to the Fortune 500. We’ve recently been featured in several popular publications around the world and maintain an A+ rating with the Better Business Bureau. Our customer reviews reflect our devotion and dedication, and we take pride in our ability to satisfy our customers. Please view our customer reviews on our website.

(Company Name) specializes in custom printing for the masses. Our design teams have a diverse range of experience in applications such as government, small business, weddings, education, and marketing. We are certain that we can provide unique custom printing options to focus on your goal of increasing your customer base.

Proposed Plan

Market Analysis

The target audience for this brochure includes primarily leisure travelers, but also needs to attract the business traveler. The leisure traveler tends to be attracted by fun and exciting destinations, and sees transportation as part of the adventure. Leisure travelers also tend to travel as families or groups of friends. The business traveler, on the other hand, usually commutes alone or in very small numbers. This person is more concerned with schedule, reliability, and professionalism. These two groups both need to be represented correctly in the proposed brochure.

Design Concept:

3-fold

High-quality glossy paper

Backdrop of Caribbean sunset over blue ocean hues that excite and inspire with pure, deep, clear colors that create striking combinations

Company information

Picture of attractive, happy professional in business attire on a fold

Attractive photo of smiling family on a fold

Photo of group of friends boarding a charter on a fold

Methods Used

Here at (Company Name) customer satisfaction is our number one goal. Our process begins with a sit down with your key people to discuss what is important to you, and what you would like to see as an end result. Next, our Design Department will work diligently to make your vision a reality. This includes continuous communications with your people, along with sign-offs from you at every crucial step along the process. Once we have a finished product that everyone is proud of (right down to the colors in the sunset photos and the correct blues of the Caribbean waters) the project is handed off to our very capable Print and Shipping Departments. Their quality control is unmatched in the industry, and as always, (Company Name) will be in constant contact with you in order to resolve any issues immediately.

Cost Breakdown

HARD COSTS:

Paper $1,255

Ink 850

Printer fees 850

Import Master 645

TOTAL SOFTWARE $3,600

PROFESSIONAL FEE ESTIMATE:

Design and Art Services $5,000

PRODUCTION FEE ESTIMATE:

HOURS

Planning 9

Printer Set Up 5

Printing 9

Fold and Sort 9

Shipping 9

QA 18

PRODUCTION FEES $6,930

Personnel

(Company Name) believes in a high quality product that is only possible through open communication with our clients, helping us to fully understand their needs. Each customer of FGP is assigned their own personal Customer Care Liaison, who becomes the main point of communication for the duration of the project. This individual is always one of the project managers on our Customer/Quality Control team, which is responsible for answering phones and entering orders into production. They also coordinate deliveries, turnaround times, and customer pricing. The C/Q Control team works closely with the project managers to troubleshoot and prepare electronic files for output, set up equipment, oversee print jobs and perform inspections on all printing productions in both large and small formats.

Our Human Resources Department is responsible for recruiting professional people who have extensive web design knowledge, marketing skills, technical expertise, and project management certifications. At (Company Name), a bachelor's degree or equivalent in work experience is required to work as a corporate staff member. The HR Department also ensures employment laws and regulations are complied with, providing our company with a solid foundation. In line with that foundation, we thrive in maintaining productive employee relations by establishing direct communications with department supervisors and staff, allowing us to identify the proper policies and procedures to implement.

Operational Process Improvement

The Customer/Quality Control team here at (Company Name) is made up of professional men and women who communicate consistently to get the job done. This team is directly responsible for ensuring client contact and overall coordination of print projects and services. The Customer Care Liaison will be in continual communication with the Client to clearly and concisely understand all details of their plans, including planning, execution, reporting, evaluating, and readjusting as necessary. The CC Liaison maintains an awareness of (Company Name) services and capabilities, and has a profound knowledge of the pre-press and printing processes. The Customer Care Liaison will at all times assure the highest level of ethics, professionalism and personal performance possible, in order to complete all projects on time and with complete quality.

Conclusion

(Company Name) is confident that our proposal strategy will increase your customer base. We offer the highest quality print solutions and our design services will exceed your expectations. We sincerely hope that (Company Name) will consider us as a long-term partner and allow us to enter into a beneficial relationship. We are available to answer any questions you may have and look forward to discussing this opportunity further.