Project management .A

(Owner - Cortlyn Pence)

Total budget break down is listed below, followed by the timing risk analysis on page 6. Additionally: Please note the time parameters for this breakdown is 12 months from a start date on May 1, 2017.

Total Projected Budget $20,000,000

CURRENT BUDGET PROJECTIONS

In review of the above allocation of funds it has come to our attention there are additional needs to successfully expedite this process that were not inlcuded in the origninal summary budget. These additional paramaters and needs for an expanded budget have not been included in the projection. Please see below for utilization of additional funds and allocation.

MODIFIED BUDGET PROJECTIONS – ADDITONAL COSTS

Due to the obvious need for marketing campaigns and advertising, additional funds should be permisssable. A revision of original summary of budget should be drafted and approved for these needs. An estimated cost of $5,000,000 from Jessica Simpson Collection Corporation and $2,000,000 from Tri C Brands LLC will need to be approved.

JESSICA SIMPSON & TRI C BRANDS LLC GLOBAL EXPANSION: PROJECT MANAGEMENT PLAN Group 4-1

JESSICA SIMPSON & TRI C BRANDS LLC GLOBAL EXPANSION: PROJECT MANAGEMENT PLAN Group 4-16

Created 02/17/2016

Score: 19

Likelihood: 5

Impact: 5

Rank: 9

Description of Risk: Implementation date of 05/01/2017 is compromised due to marketing budget restrictions.

Current Internal Controls and Their Effectiveness:

· Expediting revised proposal with new budget parameters.

· All other budget parameters have been met and will successfully allow implementation of accepted agreement.

· Licensee/Licensor research is near completion and ahead of schedule to be completed by projected date. Therefore allowing other milestones to be achieved on or by target dates.

Score: 15

Likelihood: 3

Impact: 5

Rank: 15

Description of Risk: Tri C Brands LLC’s main focus is to take the Jessica Simpson Collection and push the product line out into the international market for profit through the use of licensor/licensee agreements. Internal risks include the developmental control of the licensor requirements, the brand lead requirements, and the business control aspect of the licensor/licensee requirements.

Current Internal Controls and Their Effectiveness:

· Licensor requirements are developed by Lisa Schien, Licensing Merchandising Lead and audited by the Licensor Department staff |

· Brand requirements are developed by Julie Graham, Brand Lead and audited by the Marketing Department staff |

· Strict international rules and procedures in licensor/licensee ventures |

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General Risks - External

Risk/Association: General Risks - External

Risk Owner:

Score: 20

Impact: 5

Likelihood: 4

Rank: 16

Description of Risk: Global Expansion may increase the probabilities of negative occurrences due to external vulnerabilities. Different country risks that will need to be addressed include but are not limited to: political risk, economic risk, currency exchange rate risk and language barrier risk. Other external risks include the selection of the licensee partner and control parameters of the licensor/licensee agreement.

Current Internal Controls and Their Effectiveness:

· Tri C Brands Consulting LLC has established licensing agreements with businesses in countries that have laws/guidelines that are parallel to the United States|

(Intenational Strategic Analysis, 2016)

Risk/Association: Methodology

Risk Owner: James

Likelihood: 5

Score: 20

Impact: 4

Rank: 8

Description of Risk: Description of Risk: Less advertisement due to budget delay. This risk can be classified as type of a financial risk. This could lead overall project delay and also affect the outcome of the project in terms of the outcome that for example terms of the returns that are obtained from the project. A budget delay that lead to less advertising could also cause a company to delay its completion deadline and less exposure of products to the public.

Current Internal Controls and Their Effectiveness:

· One of the major causes if budget delay is major due to certain internal factors which if mitigated they could help to keep this risk under control.

· The type of risk management that can be applied to help mitigate these risks is proper and early planning.

Finances

Risk/Association: Finances

Risk Owner:

Score: 16

Likelihood: 4

Impact: 4

Rank: 20

Description of Risk: The original cost of budget was $20 million dollars with 60% funded by Jessica Simpson Collection Corporate budget while the remaining 40% will be funded by Tri C Brands LLC budget. After reviewing the breakdown of the marketing costs, we realized we needed to create a fund for internet marketing for global expansion. The budget for internet marketing is set for $7,000. With the current budget now at $27 million dollars which includes manufacturers, testing, and translators, we have to take into account for unexpected external vulnerabilities that may also arise.

Current Internal Controls and Their Effectiveness:

· Having a strict budget with researched set costs.|

· Current expansion into foreign markets. |

SCOPE

Tri C Brands LLC has been contracted to introduce the Jessica Simpson Collection clothing line to the international market. Tri C Brands LLC intended successful outcome of this project is through the use of the collaborative efforts of licensor/licensee agreements.

The purpose of this project is to expand the Jessica Simpson Collection to the international market and increase the customer base. This ties in with the company’s strategic goals and objectives by building brand awareness and increasing revenues while maintain sustainability values. Tri C Brands LLC objective is to establish collaborative arrangements with licensees on the global market for design, sourcing, manufacturing and distribution processes.

This project will benefit Tri C Brands LLC if the licensor/licensee collaboration is implemented properly and in a timely fashion. Jessica Simpson is a world-wide, well-known singer-celebrity with a strong social media presence. With the Tri C Brands LLC name aligned with the success of the Jessica Simpson Collection celebrity launch, the company can build a strong reputation to be the “go to” company for other strong brand collections looking to expand from the national to the international stage.

The high level requirements that the Jessica Simpson Collection clothing line launch will need to fulfill:

· Maintain Strong Brand Management

· Identification of Licensed Product

· Exclusivity of License-Territory Terms

· Royalty Rates

· Reporting Requirements

· The License Term Period

The budget for this project is $20 million dollars. It is to be funded 60% by the Jessica Simpson Collection Corporate budget while the remaining 40% will be from Tri C Brands LLC “Brand Awareness Building” budget.

Tri C Brands LLC will need to be aware of outside parameters that the company will need to look for when using the license collaboration agreement for the Jessica Simpson Collection. One item is to keep a check on the scope of control. It is best to do this to make sure that the licensee is staying within the license agreement policies that were established, plus to make sure that the licensee does not have a conflict of interest in selling a similar competitive product. Another item to be aware of is the selection of the partner, to make sure that the chosen partner is held accountable for following the international license guidelines, see if the partner is part of the ABRAL, which is equivalent to the United States International Licensing Industry Merchandiser’s Association (LIMA) (Peabody, 2014).

Risks that Tri C Brands LLC will need to look out for is the impact of different cultures of the countries that the company will be trying to establish licensor/licensee agreement in. There needs to be a low language barrier for clear communication, political factors which may impact the United States Trademark laws, and the possibility of strong currency fluctuations and back up procedures in place in case this occurs (The Pros & Cons of Licensing, 2015).

After the completion of this project, the deliverable will be the Jessica Simpson Collection clothing line launched successfully on the global market through the use of licensor/licensee collaboration agreements in various countries.

Estimated Project Milestones are as follows:

The project manager is Cindy Hanke. Cindy will assume the role of developing the organizational cross functional team to see that the Jessica Simpson Collection project is handled by the employees with the strongest knowledge base in dealing with licensor/licensee rules and regulations. Due to the nature of this project, Cindy will have high levels of authority in all areas of the project decision making project with the approval needing to be from the Chief Executive Officer, John Odom. Cindy has been given this amount of authority due to her certification as a Project Management Professional from the Project Management Institute (Larson & Gray, Project Management: The Mangerial Process, 2014, p. 4)

Approved by the Project Sponsor:

Date:

Josh Rodan

Project Administrator, Tri C Brands LLC Branding Development Division

Additionally these are the team roles & responsibilities for the week 6 team project:

Project Assignments:

Executive Summary –

Integration -

Scope -

Time/Schedule -

Cost -

Quality -

Communication -

Human Resources - James

Procurement -

Risk -

Stakeholders - James

Compile document for submission -

1. Team Leader for each assignment: The Team Leader will alternate each week.

Week 3__________

2. Discuss:

(Please see attached supplemental documentation)

MODIFY TO REFLECT OUR PROJECT

References Hamel, G. (2016, January 12). How Are Projects Linked to Strategic Plans? Retrieved from Chron: http://smallbusiness.chron.com/projects-linked-strategic-plans-38577.html Intenational Strategic Analysis. (2016, January). Retrieved January 29, 2016, from ISA-World.com: http://www.isa-world.com/reports-forecasts/country-reports/ Jessica Simpson Logo. (2015). Retrieved from Hunt Logo: http://www.huntlogo.com/jessica-simpson-logo/ Larson, E. W., & Gray, C. F. (2014). In Project Management: The Mangerial Process (Sixth ed., p. 4). New York, NY: McGraw-Hill Education. Peabody, A. (2014, May 1). Brazil Steps Up Its Licensing Game. Retrieved from License! Global: http://www.licensemag.com/license-global/brazil-steps-its-licensing-game PMI. (2013). A Guide to the Project Management Body of Knowledge: (PMBOK® guide) (5th ed.). Newton Square, PA: Project Management Institute. Retrieved January 27, 2016 The Pros and Cons of Licensing. (2015). Retrieved from Licensing and Licensing Agreements: http://www.referenceforbusiness.com/management/Int-Loc/Licensing-and-Licensing-Agreements.html

Opening of Lellow's Toys (0)

Business Requirements (2.0)

Detail and Design (3.0)

Inventory and POC Systems (4.0)

Grand Opening (5.0)

Project Management (1.0)

Planning (1.1)

Meetings (1.2)

Administration (1.3)

Location of New Store (2.1)

Employees and Staff (2.2)

Locate Vendors (2.3)

Paint Design (3.1)

Shelving and Racks (3.2)

Product Layout (3.3)

Register Layout (3.4)

Review Toy Catalogues (4.1)

Research Various Products and companies (4.2)

Order Computer System and Registers (4.4)

Put out inventory in associated areas (4.5)

Mail post cards and brochures to local housings, schools, etc. (5.1)

Training Employees and Staff for opening day (5.2)

Payroll/New Hire Paperwork Processing (1.4)

Locate Contractors for building (2.4)

Window Design for window dsiplays (3.5)

Purchase activities for families to do on opening day (5.3)

Order Gift Wrap and Ribbon (4.3)

Area for Gift Wrapping (3.6)