I need to read a case and write me Porter's five Forces analysis?

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example.docx

Example.

Intensity of rivalry within the industry: High

· Apple has done an excellent job in creating customer locality by producing and providing  technical support to its users.

· Superior products and growing cults

· Maintains upper hand over its competitors by innovation and revolutionary products.

· Products never go on sale

· Brand loyalty can often fluctuate

Bargaining Power of Suppliers: Low

· Apple is always on the look out for new suppliers to reduce barging power

· Suppliers can register online at Apple’s website

· Creating a more competition among numbers of suppliers

· There is a low switching cost associated within the industry

Bargaining Power of Buyers: High

· Few buyers exist

· Apple's main target consumers are academic institutes, schools and retail buyers. 

· Buyers are Price sensitive

· Many competitors who sell their products at a lower price in all fields

· Low switching cost associated to those who choose to use substitute brands

Threat of New Entrants: High

· The computer market is considered mature.

· It has reached the status of commodity. Therefore, the computer market share is more intense. 

· Capital requirement for a tech firm is considered very high

· Existing competitors already have control of supply, distribution channels.

· Maybe difficult for new comers to get access to those channels. 

·  Loyalty of existing costumers

Threat of Substitution: Medium

· Apple has a spot in the high competitive market.

· Apple world

· Increase in demand in computers calls for upgrade for existing products

· It begins an intense battle with other organizations.