Final Paper
04/02/2016 https://ashford.waypointoutcomes.com/assessment/12290/preview
https://ashford.waypointoutcomes.com/assessment/12290/preview 1/3
Description:
Total Possible Score: 15.00
Distinguished Paper is logically organized with a wellwritten introduction, thesis statement, and conclusion.
Proficient Paper is logically organized with an introduction, thesis statement, and conclusion. One of these requires improvement.
Basic Paper is organized with an introduction, thesis statement, and conclusion. One or more of the introduction, thesis statement, and/or conclusion require improvement.
Below Expectations Paper is loosely organized with an introduction, thesis statement, and conclusion. The introduction, thesis statement, and/or conclusion require much improvement.
NonPerformance The introduction, thesis statement, and conclusion are either nonexistent or lack the components described in the assignment instructions.
Distinguished Provides a thorough overview of the chosen company, including the industry in which it competes, competitors, and products and/or services provided.
Proficient Provides an overview of the chosen company, including the industry in which competes, competitors, and of the products and/or services provided. Minor details are missing.
Basic Provides a limited overview of the chosen company, including the industry in which it competes, some of the competitors, and some of the products and/or services provided. Several relevant details are missing.
Below Expectations Provides an incomplete overview of the chosen company. Most of the required components (industry, competitors and products/services) are missing.
NonPerformance The overview of the chosen company is either nonexistent or lacks the components described in the assignment instructions.
Distinguished Creates a thorough and accurate horizontal analysis of the income statement and balance sheet. Discusses, in detail, the importance and meaning of a horizontal analysis, and comprehensively discusses the positive and negative trends for the company chosen.
Proficient Creates a thorough horizontal analysis of the income statement and balance sheet. Discusses the importance and meaning of a horizontal analysis and the positive and negative trends for the company chosen. Minor details are missing.
Basic Creates a limited horizontal analysis of the income statement and balance sheet. Minimally discusses the importance and meaning of a horizontal analysis and the positive and negative trends for the company chosen. Several relevant details are missing.
Below Expectations Attempts to create a horizontal analysis of the income statement and balance sheet; however, the importance and meaning of a horizontal analysis and/or the positive and negative trends for the chosen company are not sufficiently discussed. Many significant details are missing.
NonPerformance The horizontal analysis of the income statement and balance sheet are either nonexistent or lack the components described in the assignment instructions.
Distinguished Correctly calculates all assigned ratios. Interprets the findings, relating their meaning to concepts covered in the text. Fully expands the liquidity discussion to include competitors in the industry and the relevance of their liquidity compared to the chosen company.
Proficient Calculates all assigned ratios. Interprets the findings, relating their meaning to concepts covered in the text. Expands the liquidity discussion to include competitors in the industry, but does not elaborate on the relevance of their liquidity compared to the chosen company.
Basic Calculates most assigned ratios. Interprets some of the findings, but does not relate their meaning to concepts covered in the text. Discusses liquidity, but does not address the liquidity of the competitors in the industry in association with the chosen company.
Below Expectations Calculates some of the assigned ratios, but does not interpret the findings or relate their meaning to the concepts covered in the text. Minimally discusses liquidity and fails to sufficiently address the liquidity of the competitors in the industry in association with the chosen company.
ACC205.W5A2.10.2015
Organization: Introduction, Thesis Statement, and Conclusion Total: 1.00
Selects and Provides an Overview of the Chosen Company Total: 2.00
Horizontal Analysis of the Income Statement and Balance Sheet Total: 4.00
Ratio Analysis Total: 3.00
04/02/2016 https://ashford.waypointoutcomes.com/assessment/12290/preview
https://ashford.waypointoutcomes.com/assessment/12290/preview 2/3
NonPerformance The ratio analysis is either nonexistent or lacks the components described in the assignment instructions.
Distinguished Thoroughly discusses the strengths and risks of the company’s financial position based on analysis completed and integrates concepts and data to arrive at a wellsupported recommendation.
Proficient Discusses most of the strengths and risks of the company’s financial position based on the analysis completed and integrates concepts and data to arrive at a reasonably wellsupported recommendation.
Basic Discusses some of the strengths and risks of the company’s financial position based on the analysis completed and makes a recommendation; however, the recommendation is not sufficiently supported by the text or scholarly sources.
Below Expectations Minimally discusses the strengths and risks of the company’s financial position based on the analysis completed. Fails to make a recommendation for making an investment in this firm.
NonPerformance The recommendation for an investment in this firm is either nonexistent or lacks the components described in the assignment instructions.
Distinguished Employs persuasive information from credible sources to develop an ample analysis or synthesis of the topic. Viewpoints of experts are scrutinized thoroughly.
Proficient Employs applicable information from credible sources to develop an analysis of the topic.
Basic Identifies applicable information from credible sources, but may neglect the application of such information toward the analysis of the topic.
Below Expectations Displays information from external sources, but such information may lack credibility and/or relevance. Neglects the application of such information toward the analysis of the topic.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Distinguished Calculations are essentially all successful and all inclusive. Calculations are presented clearly and succinctly.
Proficient Calculations are mostly successful and adequately comprehensive to solve the problem.
Basic Attempted calculation either unsuccessfully or represents only a segment of the calculations required to comprehensively solve the problem.
Below Expectations Attempted calculations are both unsuccessfully and are not comprehensive.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Distinguished Uses the quantitative analysis of data as the foundation for profound and thoughtful judgments, drawing perceptive, competent conclusions from this work.
Proficient Uses the quantitative analysis of data as the foundation for competent judgments, drawing rational and proficient conclusions from this work.
Basic Uses the quantitative analysis of data as the foundation for conceivable judgments, drawing ordinary conclusions from this work.
Below Expectations Attempts to use the quantitative analysis of data as the foundation for basic judgments and is hesitant about drawing conclusions from this work.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Distinguished Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors, and is very easy to understand.
Proficient Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors, and is mostly easy to understand.
Basic Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors, which may slightly distract the reader.
Below Expectations Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors, which distract the reader.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Discusses Strengths and Weaknesses of the Firm and Provides a Recommendation for Investment
Total: 1.50
Critical Thinking: Evidence Total: 0.50
Quantitative Literacy: Calculations Total: 0.50
Quantitative Literacy: Application/Analysis Total: 0.50
Written Communication: Control of Syntax and Mechanics Total: 0.50
04/02/2016 https://ashford.waypointoutcomes.com/assessment/12290/preview
https://ashford.waypointoutcomes.com/assessment/12290/preview 3/3
Distinguished Accurately uses APA formatting consistently throughout the paper, title page, and reference page.
Proficient Exhibits APA formatting throughout the paper. However, layout contains a few minor errors.
Basic Exhibits APA formatting throughout the paper. However, layout contains a few minor errors.
Below Expectations Fails to exhibit basic knowledge of APA formatting. There are frequent errors, making the layout difficult to distinguish as APA.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Distinguished The paper meets the specific page requirement stipulated in the assignment description.
Proficient The paper closely meets the page requirement stipulated in the assignment description.
Basic The paper meets over half of the page requirement stipulated in the assignment description.
Below Expectations A fraction of the page requirement is completed.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Distinguished Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.
Proficient Uses required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.
Basic Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.
Below Expectations Uses inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly.
NonPerformance The assignment is either nonexistent or lacks the components described in the instructions.
Written Communication: APA Formatting Total: 0.50
Written Communication: Page Requirement Total: 0.50
Written Communication: Resource Requirement Total: 0.50
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