Strategic Plan

Lesson 1:The Business Vision and Company Mission Statement

Strategic Plan - Requirements (for week 8)

The plan is your own creative document. You may review the sample plans shared in the resource section and use them as a guide in developing your strategic plan. Please keep in mind that you must still meet the 20% similarity scan requirements upon submission. DO NOT SIMPLY COPY AND PAST MATERIAL FROM THE COMPANY WEBSITE.

**must be a public company; traded on the NYSE (New York Stock Exchange)**

Strategic Plan must include the following:

· Proper APA format with headers, in-text references, reference page, 1' margins

· Executive Summary

· Company Overview

· Company History

· Products and or services

· Operations

· Vision

· Mission Statement

· Corporate Values & Culture

· SWOT Analysis

· Competition

· Management team/Leadership

· Financial Outlook

· Strategies

· Conclusion

· min 5 scholarly resources

Please note that pictures/charts/graphs, etc will not count toward page min requirements. The submittal is to be in essay format - NOT LIST or BULLET format.

Do not skip pages (only full pages count); plan should flow continuously. Pictures/Charts/Graphs/etc. are to go into the "appendix" and will not count toward page min requirements.  

**Minimum 15 pages (Word Document) of strategic material (does not include cover page, abstract nor reference pages)**  ***assignments/submissions will NOT be accepted after the last day of the course**