Marketing Plan Assignment #4

Hey The_Ideas,

*Red color instructions is written by me (Rava), where the black color instructions are written by the teacher.

Below is my teacher instructions:

Team Assignment #4 is to complete Part 2 of the Allround Period 8 Marketing Plan.  See Appendix B in your course syllabus for a description of Part 2.  This is a team assignment worth up to 25 points.

(1-2 pages)

(you will do a SWOT analysis presented as a 2 by 2 table with a least three items in each box).

1.An example of a SWOT analysis is attached. It is just a sample/example from the textbook.

2. You will need to get the information from the case study I attached to figure out what the Strengths, Weaknesses , Opportunity and Threats are of Alround. (For example a weakness could be that Alround has alcohol in it and can not be given to children).

3.This will all need to be put in a table. (I have made one for you, just fill it in, the table is attached here.)

4. See the MktgPlanGradingRubric attachment to guide you through. Just check Part2, SOWT section and ignore the rest because it’s not for this assignment. Keep this Grading Rubric for all the following assignments as they are build up assignments.

5. I also attached some additional information about SOWT analysis from my textbook, take a peek at them.

Ask me on What’sApp for any question.