Who can write 6 pages about management?

iPark is an app that wants to make it easier to park in the city of Baltimore. The app will create a more convenient way to park for the people of Baltimore through

· GPS Location

· On App Paying

· Smartpark Technology

· Updated Rates

· Reserved Spots

Smartpark Technology is a feature in a garage where there is a sensor on every spot. The sensor will tell you on the app and in the garage where and how many spots are available in each garage and on each floor so you will be able to find a spot quickly These features together will make the app will make everyday life easier as you can quickly find the nearest available parking spot and be able to go into your desired shopping store, doctor's office, or job.

As for market opportunity, it is great. iPark has a great potential to bring an extra profit to the City of Baltimore. We will also be coming off the tail end of the failed Meyer’s app which charged people on the app for free profit and took in a profit. This created a bad reputation for them and eventually put them out of business. This however is good for iPark as we will be working with the city, so all profits go back to the city, and we will have updated rates so there’ll be no overcharging for spots.

There are only two major competitors in this market and they are Park Panda and Spothero. They both share many of the same features as iPark but they do not have the Smartpark Technology that iPark has. This will give us an advantage as we will be the only app to have Smartpark Technology. The Smartpark will bring ease to the customers as they will be quickly able to find a spot in any of our participating garages.

Have you ever been looking for a parking spot for a ridiculous amount of time? Well no need to look anymore! Our business is going to be an app that shows you where there are available parking spots in the city of Baltimore. The app will be called iPark.  

Our goal is to save people time.  Instead of wasting your valuable time looking for a place to park your car, with our app you can quickly find the nearest available spot, go into your desired shopping store, doctor's office, or even your job and leave without any headaches.  In order for the app to know that there is an empty spot, we are going to place sensors on every parking spot in the city of Baltimore.  

Within the app there will be many features. For example, you can enter your credit card information into the app and instead of having to physically pay for parking, the app will do it for you.  It will also tell you when parking is free due to holidays or if you don’t need to pay after a certain time.  It will offer promotions for discounted parking and a timer to show you how much longer you have your parking spot for.  If you see that you're going to be longer than expected, you can add time to the meter from the app.  What makes the business unique is that there isn’t anything like it in the city of Baltimore. This app will save the citizens of Baltimore time and frustration.

People have reported while heading towards their meetings having problems spending too much money for parking in Baltimore city. Our team of innovative software developers and engineers plan to change the way people park in Baltimore. The Baltimore area has over 20 parking lots to choose from.  Parking is difficult to find in a crowded area and people will not like to waste their time trying to find a parking spot. The Parking Authority of Baltimore provide solutions toward the parking problem in Baltimore. They tell you where you can park and the different parking opportunities, but they don’t really include essential data that really helps the people of Baltimore to find parking. The Haystack app which was made to help parking in Baltimore’s trendiest neighborhoods. Residents quickly backlashed against the app because the creator Meyer made a profit off something that should be free to the people. Meyer’s app has failed to serve the city by charging people to pay for free parking. Our product includes the most important information that the people want and they will not pay for a parking spot that is free. The people will like to find parking wherever they are throughout the Baltimore area. Finding parking spots will take less time and become easier with GPS location and the reserve a parking spot feature. Our solution is to also place motion sensors throughout parking lots which has never been attempted in Baltimore. The idea might seem costly but as the world around us evolves into future smart cities we can lead as innovators for the parking market.

Our biggest competitors are Park Panda and Spothero. Those are the two biggest apps for parking in Baltimore. However our app will outshine both of them. This is because those two apps are made on a platform for the whole country, while iPark will be specifically set up and made for Baltimore. Since iPark is specifically designed for Baltimore and will be made with the help of the city of Baltimore all profits from this app will go back to the city. Unlike the competitors who keep their profits. As for the competitors apps they both offer deals, reserved spots, and on app payments; which iPark offers all three of those. Nevertheless the other apps fall short in the Smartpark technology, which allows you to see how many spots are open in each garage. This Smartpark technology will give iPark a competitive edge over Park Panda and Spothero as iPark, with the help of Baltimore City, will be installing them. This could also add an extra source of income to the City as they can let the competitive apps use the Smart Park technology on their system but charge them for using it, as iPark and the City of Baltimore will own the servers and systems that run SmartPark. Although none of these other apps have Smartpark technology there is one large garage in the Baltimore area that does, that is the Baltimore Washington International Airport (BWI) daily parking garage. This could pose a problem if we are not able to use their systems in our app.  Although the garage is not in Baltimore, it is a large garage that many of the people of Baltimore and its visitors use. However, BWI does not have an app or any of our app functions. So overall we hold an advantage over all of our competitors as we off something that they do not.

1.) I like it

2.) It’s a good idea

3.) The design is simple yet creative

4.) It’s a cool design

5.) I like it the Wi-Fi at the top idea

6.) ipark is a cool name

7.) The Wi-Fi signify it can be used from your phone

8.) The car lets you know it’s a parking app

9.) The black and white contrast brings out the orange Wi-Fi and ipark symbol

10.) I like the car symbol

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