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Products/Services

Place/Distribution

Price

Promotion

Political/Legal

Dubai laws against gambling.

alcohol in USA is illegal for people under 21 years old.

Amazon tries to use drones to deliver shipments.

federal tax rate for cigarettes in USA is 1.01$ per pack

Ads to children shouldn’t use the special trust minors place in parents.

alcohol Ads in Saudi Arabia is prohibited for religious reasons.

Economic

Product placement is often a very cheap from of advertising with generous returns

Thailand supports a famous movie called lost in Thailand to active Thailand’s traveling economy.

At a key government economic meeting next week, policy makers will likely cut China’s growth target to 7% from 7.5%, according to Swiss bank UBS

Video ads spending on desktop computers will grow by 21% annually until 2019

Social/Culture

Alcohol in Kuwait is prohibited for religious reasons.

AT&T moved to china for lower labor costs.

Due to today society of convenience many online purchases are in app.

Facebook makes a majority of its income from advertisements seen on the homepage and timelines.

Technology

Slow growth in middle East and Africa due to limited access.

Products/Services

Place/Distribution

Price

Promotion

Suppliers

Customers

Customers in emerging markets have less trust in online payment methods, slowing the growth in online retailing in these areas.

PS4 20th Anniversary Edition is very limited

Competitors

Microsoft bring variety of products to the market.

McDonald is moving towards adding digital ordering concept to enhance the ordering experience.

McDonald value menu is an advantage against other Competitors.

free shipping are huge competitive advantage.

Special Interest Groups (SIGS)

International Organizations

Regional Groupings

Regulatory Agencies

Switzerland bans sale of Volkswagen diesel cars.

food companies in Saudi Arabia must follow SFDA laws.

when quotas on imports from China and India were removed winter jackets in US got cheaper.

In the United States, spirits advertising has self-regulatory bodies that create standards for ethical alcohol advertising