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Managerial Tasks in Strategy Execution

Ernestine DeWitt-Yancy

Argosy University

1

Apple Inc.

Strategic Elements

http://collegemouse.com/jobs/how-to-become-an-apple-technician.html

Apple Inc. started April 1,1976 and has consistently changed the way communication and processes of business to business transactions transact twenty four hours a day, every day of the year. Over the years Apple Inc. has experienced tremendous growth.  The growth occurs with careful strategic planning. One of Apple Inc. strategies plans is to compete with their competitors by being different rather than comparing prices of products. Maintaining their uniqueness of products whereby there is only one company that creates high end quality products that ties in with careful strategic planning for expansion in the global economy.

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Company Culture Executing Managerial Tasks

Minimize Disruption

Exert control over the schedule

Reduce pain of change

Involve employees involved in planning change

Build teamwork at all levels of the organization

Establish a foundation for change that will make future changes easier.

Change is inevitable and is going to happen. For many businesses that grow change is the driving force behind being competition. If Apple had stopped changing after the Mac, we wouldn’t have the iPad and Apple would have gone out of business. Since change is going to happen, you have two choices. You can manage change or you can let change just happen on its own. A quote in the 80’s from Steve Jobs, "Man is the creator of change in this world. As such he should be above systems and structures, and not subordinate to them.” (Kraemer, Linden, & Dedrick, 2011).

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Critical Strategic Goals

Strategic HR Training

Strategic Planning

HR Management

Business Strategy

Strategic Plan

http://www.rittmanmead.com/training/

Strategic HR training involves the perspective to create an effective talent management system that helps employees feel as if they are part of something bigger than their current job. Strategic Planning involves having full executive support from all levels of management. Human Resource management helps both management and employees learning all aspects of company goals and mission of the business. Business strategy is communicated with all stakeholders (including employees) of Apple Inc. Strategic Plan is formulated by CEO’s and management of Apple Inc.

4

Performance Indicators

http://dazeinfo.com/2014/01/28/apple-inc-aapl-scored-record-breaking-revenues-q4-2013-well-paradise/

Apple’s stock prices eventually soared mid-September in 2012 before taking a downward turn then an upward trend closed the year of 2003. Apple Inc. had a strong financial performance in 2013 along with company stock price had a dip in profits during the second and third quarter of 2013. Apple’s strong financial performance was due to large amounts of sales with iPods, iPads, iPhones, and MAC computers. About money reports Apple “sold 74.5 million iPhones in its fiscal first quarter ended Dec. 27, while many analysts had expected fewer than 70 million. Revenue rose to $74.6 billion from $57.6 billion a year earlier.” (2015). Apple Inc. is the only public traded company in history that had the largest earnings, ever (About money, 2015).

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Initiatives of Strategic Effect and Cost

Eco friendly packaging

Keeping high end jobs in the U.S.

Cutting cost by outsourcing manufacturing

Unique high end products

Pollution reduction

Use of Resources

Creating jobs for recycling

Apple has changed their competitive advantage by implementing an eco friendly packaging of their products. Apple insures maintaining effective strategies by ensuring they meet goals and objectives by keeping their product line uniqueness with competitors with creating high end products that meet the need of consumers (Wu, Finck, Walker, & Li, 2015). Apple uses outsourcing as an effective strategy in maintaining lower production costs.

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Key Performance Indicators

Enterprise Valuation

Sell more product in Global Market

Add value and increase profit

Maximize Shareholder Profit

2013 Apple Inc. Performance

Record breaking sales obtaining revenue as high as “54 billion” in sales 2013. Large contributor, hardware business of Apple Inc. Velazo reports, “6.4 million iPhones 5s” were sold in a quarter in 2013 (2013).

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References

Kraemer, K., Linden, G., & Dedrick, J. (2011). Capturing value in Global Networks: Apple’s iPad and iPhone. University of California, Irvine, University of California, Berkeley, y Syracuse University, NY.

Velazco, C. (2013), Apple’s Mixed Q1 2013: Revenue Up 17.7% to $54.5B, $13.1B In Profit, Earnings Of $13.81/Share

Wu, B., Finck, B., Walker, T., & Li, Y. (2015). Improving Environmental Standards strategies.