homework
Courses of action
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Invest in technology upgrade for POS System |
Renovate old locations |
Market to new megatrend - seniors/health aspect |
Increase productivity through logistic improvements |
Involve customers and employees in the new menu options |
Tablet ordering/menu |
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Increase same-store-sales |
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x |
x |
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x |
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Increase supply chain efficiency |
x |
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X |
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Reduce transportation costs |
x |
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X |
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Reduce store costs |
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X |
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x |
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Increase consumer loyalty |
x |
x |
x |
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x |
x |
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Increase market share |
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x |
x |
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x |
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Expand global footprint |
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Brand revitalization |
x |
x |
x |
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x |
x |
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Increase food source transparency |
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Increase organic and locally sourced food |
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Increase kitchen and dining efficiency |
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X |
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x |
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Reduce menu change costs |
x |
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x |
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Increased price flexibility |
x |
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x |
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Reduce SKU/Item count |
x |
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x |
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Menu innovation |
x |
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x |
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x |
x |
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