due tmr
Green Lotus
Massage Center
Members: Vo Thuy Bao Han(s3500527)
Nguyen Thi Hong Hanh(s3532948)
Tran Cong Thanh (s3426265)
Tran Ai Tran (s3501378)
Teacher: Brendan Smith
Class: Group 4 ENGL1300
Outline
Business Overview
Target Customer
Demand
Services
Competitors
Business Structure and management
Marketing
Finance
Future Plans
Conclusion
Reference list
Business Overview
Target Customers
Customers who are concerned about their health and beauty.
Target Customers
Demand
Everyday 4-6 times/ 1 time/3-5 2-3 times/ 2-3 times/ 1 time/ 1time/
week months week months month week
The frequency demand of Spa chart in Vietnam
http://vinaresearch.net/public/news/576-Cham_soc_sac_dep_o_Spa.vnrs
service
Traditional massage
Vip massage 1 - Body, mind and spirit massage
Vip massage 2 - serenity full body massage
service
Vip massage 3 - Anti stress head, neck and shouder massage
service
Facial Treatment :
service
service
Competitors
Who are competitors?
Head services ( please add )
Other Services ( please add)
How will our service different from those of our competitors?
How will the price, promotion and distribution of our services compared to those of our competitors?
Business Structure and Management
Green Lotus’s Organization
Competitive management
Technique and Innovation
Planning bureau
Supervisor
Marketing strategy
Financial
Staff salary: based on working hours
$2500 on advertisement
Store: renting place $400 per month
Materials: $2000 - best materials collection Facilities: $14,000
Future Plans
Future Plans
Conclusion
We will give you the best massage service with the suitable price and comfort.
Modern project with high skilled workers.
Marketing strategy
Thank you for listening
References list: