final business paper for KIM WOODS

SWOTT Analysis Paper

David Greenfield

BUS/475

August 3, 2015

Susan Horvat

Education

SWOT analysis is an efficient method used for tactical planning to classify possible, priorities and generating a common vision of accomplishing the expansion strategy for a company. SWOT should answer the question of where the company is involving the examination of the external and internal environment specifically and generally. It used to estimate the company’s environmental factors. Only by taking into contemplation the components of common environment : political environment, social environment, economic environment, legislation and stress groups, a corporation will be able to take on the particular way of achievement, which will guarantee its performance and advantages on current and latent competitors (Thompson, & Martin, 2010).

In today’s highly competitive and fast spaced marketplace, it is vital for organizations to be elastic enough to change, so that they can remain up to speed and profitable. Management of change has always been a concern of debate among scholars: how can employers make appropriate conditions for a victorious change process? And what can workers do to go through it. Strategic management mainly pertains to adjusting an organization to its business surroundings. The greatest agent for organizational change is the socialization feature of culture, which can be made powerful structurally. Waterboard Corporation takes on the individuality of learning, adapting and growing organization; these traits have become part of the structure of how it operates. Being aware of how and being capable of increasing this flexibility is essential to organizational success (Poole, & Ven, 2004). Waterboard Corporation implemented strategies of adaptation that have effects that ripple across a corporation. Raising an organization's capability to adjust to change and reduce disturbance reduces costs and saves time. One approach that Waterboard has used for increasing adaptation is to select a person to back the changes, tackle and in the long run recruit opponents, and proactively spot and alleviate problems.

Economic forces refer to the direction and nature of the economy in which a business operates. Economic factors have an incredible impact on company firms. The common state of the economy for instance prosperity, recovery, recession and depression. The fiscal policy, monetary policy, payments balance, the stage of economic cycle and interest rate are main variables in pricing decisions, employment and corporate investment. The growth impact or turn down in gross national product and decreases or increases in the value of the dollar, inflation and interest rates are considered as chief examples of important impact on business processes. To assess the local condition, an organization may seek information relating to the economic stand and future of the area and the effects of this viewpoint on the transportation and commercial base, unemployment, disposable income and wage rates. The condition of world financial system is most vital for organizations working in such areas. Factors such as monetary and fiscal policies, demographic changes, rate of interests, inflation rates and level of employment which establish the state of aggressive environment in which Waterboard Corporation operates. These forces have an effect on the result of the firm's marketing activities, by influencing the strength and volume of demand for its products.

Legal forces that affect Waterboard Corporation include court judgments, legislation and election outcomes as well as the decisions given by various agencies and commissions. The political sector of the surroundings presents potential and actual restrictions on the way a Waterboard corporation operates. Among the most significant government procedures are: takeover (creating a crown privatization and corporation), expenditure, taxation and regulation. The disparities among international, national and local subsectors of the political atmosphere are often rather dramatic. Political volatility in some regions makes the very type of government subject to radical changes.

Additionally the basic scheme of government and the laws the system propagates, the political surroundings may include such concerns as examining government strategies toward revenue tax, relative pressure of unions, and strategies concerning employment of natural resources. The Political activities also have a noteworthy impact on three supplementary governmental roles influencing water board’s external environment. They include:

* Supplier function. The decisions of the government regarding accessibility and creation of personal businesses to government owned usual resources and local stockpiles of agricultural products will intensely affect the feasibility of the strategies of Waterboard Corporation.

* Customer function. Government demand for services and products can eliminate, enhance, sustain or create many market chances.

* Competitor function. The government can function as an almost indomitable competitor in the marketplace, thus, information of government policies can help Waterboard Corporation to avoid adverse altercation with government as a competitor. Generally, the impact of government is increasing and far-reaching.

The opportunities that face the corporation’s new division include:

· Specialized shipping demand increase

· Favorable physical condition. Favorable market conjuncture.

· Global maritime and river transport.

· Growth predisposition for world export.

· Positive economical growth.

· Steady macro economic environment.

The issues that face the corporation’s new division include:

· Low possibilities to access money and capital markets

· Material expense increase tendency. Aggressive market strategies for many countries

· Tendency of national currency devaluation.

· Lack of specialized banking system in shipping.

Conclusion

As a result of placing it in the SWOT model, the division for Cargo shipping of products across the globe was positioned in the first quadrant. The classification of the SWOT quadrant facilitates the move to the last analysis’s step which is to formulate the actual strategy. According to grand strategies of intricate companies’ common level, there are four key strategies equivalent to the first quadrant, which are attention on a market share; attention on a product; mergers and peaceful firms purchases; mergers and mandatory firms acquisitions. It is the accountable person’s problem to choose which one of these policies will be chosen. The policy which Waterboard Corporation must select is the attention on a market share.

References

Levy, A. & Merry, U. (1986). Organizational transformation approaches, strategies, theories. New York: Praeger.

Poole, M. & Ven, A. (2004). Handbook of organizational change and innovation. Oxford, UK New York, N.Y: Oxford University Press.

Thompson, J. & Martin, F. (2010). Strategic management : awareness & change. Andover: South-Western Cengage Learning.

Strengths Weaknesses

Marketing Marketing

Great orders on stock that are all addressed to lack of aggressive marketing strategy.

The export. Finance

Competitive prices hardships in getting financing.

Finance lack of cash liquidity

Financial stability and good profits. Technology production

Technology production steady increase in investments.

Good management low manual work costs.

Flexible organization sub utilization of current production

Specialized ship building abilities capacities.

Human resources organization management

Qualified workforce little labor productivity

Small level of subcontractors

Opportunities Threats

Macro-economic situation Macro-economic situation

Steady macro-economic environment lack of specialized banking system in

Positive economical growth. Shipping.

Competitive situation tendency of national currency

�growth predisposition for world export and devaluation

Global maritime and river competitive situation

Transport. Aggressive market strategies for many

�favorable market conjuncture. Countries.

�favorable physical position. Material expense increase tendency.

�specialized ships demand increase. Low possibilities to access capital and

Money market.