Global Economics Homework

Cisco Company deals with information technology products thus the company manufactures, designs and markets various internet protocol network products related to information and communications technology. Cisco products and services include borderless networks, collaboration, datacenter and virtualization, small business and home. The company was incorporated in 1984 by Leonard Bosack, Sandy Lerner and Richard Troiano, its major customers include public institutions, businesses, telecommunication companies and individuals. The company has it’s headquarter in San Jose, California with its businesses located in regional, national or globally with multiple branch offices. Businesses are organized in various geographical segments which include America, Middle East, Europe, Japan, Asia Pacific, China and Africa. The company operates in communication equipment industry and its size comprises of 70,112 numbers of employees in 2015 and its revenue in 2014 was $47.142 billion.

` Cisco systems Inc. operates both domestically and internationally where its products and services are available to their customers. America Company has the highest portion of the business where operations of the company are mainly conducted. Europe, Brazil, Russia, China, India and Mexico are some of the countries where Cisco systems Inc. have its operations running.

Comparing the performance of 2014 with that of 2013 shows a decreased of 3% in terms of total revenue for the company while across geographical segments it indicates that Americas service revenue and APJC experienced lower growth rate while EMEA growth was higher. BRICM experienced decline in revenue of 11%. Asset turnover and the return on assets have both declined for all the segments of the company hence indicating the company asset performance deterioration and therefore measures to ensure that the fixed asset of the company provide quality service.

Reference Johnson-Bryant‎, R. (2014). bus100rjohnsonbryant. Retrieved from Strategies for Reaching Global Markets: https://sites.google.com/a/email.vccs.edu/bus100rjohnsonbryant/home/strategies-for-reaching-global-markets Nasdaq. (2014). Cisco systems Inc. Retrieved from Financial statements: http://www.nasdaq.com/symbol/csco/financials?query=balance-sheet Yahoo. (2014). Yahoo finance. Retrieved from Cisco systems Inc.: http://finance.yahoo.com/q/bs?s=CSCO+Balance+Sheet&annual