Genesis Expansion Planning
Katrina Caver
Argosy University Online
Author Note:
Financial Management B6022-P A01, Genesis Project Planning
1. Describe the financial environment at Genesis.
Genesis Company develops high-technical software for commercial and military services. Genesis currently works in the USA and thinking about extending its business to other countries besides to Canada. However, in order for Genesis to meet its demand, it must expand. In order to expand and do globally do business, the company will need to make investments and finance. Every country will need financial assistance in order to expand; therefore, based on Genesis report, the company doesn’t have a very strong financial background.
2. Describe how the company’s strategy for financing as a startup may no longer be suitable as it seeks to expand its operations globally.
Currently, Genesis has two financing choices available, which are not very effective in its expansion. Rapid revenue growth, the operating expansion, new international clients, and the involvement of more professional ownership made it necessary for an expansion of the management team (Dizik, 2013). In order to speed up the project, the company will need to seek the funds as needed, which requires the management to seek investors and allow them to see how much funding can be invested. Expenditure can include the costs of recruiting human resources, and other costs involving the new locations.
3. Identify and explain two ways Genesis can improve its strategy.
Genesis can improve its operations by updating its strategies for its project. In order for Genesis to be able to assist with the investment process for its international suppliers by getting more professional owners along with improving its management team. By getting professionals, it can allow Genesis the opportunity for stakes, which can results in financial inputs for the company increasing. The company reaches its goals by expanding at a faster rate. According to Dizik (2013) the management teams can make improvements with the overseeing of domestic and international operating facilities that contains of a general operations’ managers, software experts, marketing managers, production managers, and customer service managers. All persons that listed were outside hires, except production managers.
4. Explain how global financial markets in terms of financial strategy affect Genesis.
Global markets can impact its financial strategy in various ways. Companies seek financial benefits from global markets on the basis of its financial support. Genesis request for support from its global side may not assist due to absence of an effective financial plan.
References
Dizik, A. (2013). Ten questions to ask before expanding overseas. Retrieved from http://www.entrepreneur.com: http://www.entrepreneur.com/article/226517
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