Corporate Strategy

Corporate Strategy

ASSIGNMENT BRIEF

Develop an Annual Report for a Company of your choice.

From a technological point of view, the "internet" is all the computers in the world that are connected,

including the technologies as well as the wires and antennas that keep all the computers talking to

each other. From a professional point of view, however, the internet is an endless source of useful

information. All decisions in the corporate world today are based (and should be based) on valid,

reliable and credible information. This information comes from investigations of the external

environment of a company and a realization of the company’s strengths, weakness, opportunities and

threats. But not all the available information over the net is credible and reliable. So where can we (as

corporate managers) find the right information?

Following this line of inquiry, you are required to apply the knowledge you have accumulated

throughout the module in terms of research, intelligence gathering, strategy analysis and formulation,

mission set-up, and control, towards analysing a company’s published annual report. More specifically,

you are required to:

Step 1: Identify a PLC company that uses strategic management – this company may be prosperous,

booming, in decline, or in economic difficulties;

Step 2: Visit the corporate website, examine the annual statement and investor information and

develop a comprehensive analysis;

Step 3: Write a full analysis of the company and suggest possible strategic alternatives to follow;

Step 4: Guide potential investors on whether it worth investing their money in the company (or not)

and why.

Specifics:

• Wordage: 5000 words (+/- 10%)

• This is an independent piece of work

• Reference all sources according to Harvard Referencing, both in the text and reference list

• Include a properly detailed work with Table of contents, abstract, introduction, body and conclusion

DISSCUSSION PART

You are required to read this article on cashless society and automated systems.

Please hit this link http://econpapers.repec.org/paper/pramprapa/50646.htm

As soon as you open the link, you have to hit ‘downloads. Find the article on the top left of the new

page and download it. Read it and write a paragraph (200 words or more) analysing which stakeholders and how they are influenced by the case under study. Harvard referencing style.