Kim Woods

Due Wednesday 6-3-15 by 6pm

Trouble Relating to Women Ad

http://pcl.stanford.edu/campaigns/2012/?adv=Trouble+Relating+to+Women+-+Barack+Obama+-+Oct+18

After watching the ad "Trouble Relating to Women", answer the following questions:

1. Who is the author and target audience?

2. How does the ad appeal to the target audiences' values?

3. What is necessary context to know about the ad? (What was going on in the country around that time? What was the national conversation about?)

4. What kairotic moment does the ad seize upon and how does it use it?

Write a paragraph of  300-400 words  that answers these questions in paragraph form. The paragraph should give us a good idea of the rhetorical situation of the ad.