finance paper
wishmaster14
chester_inc.pptxIdeas for today and tomorrow
Chester, Inc. Strategy Outline
CEO: Matthew Hendricks
CIO: Omotayo Ikuesan
CFO: Abdul
CAO: Bria Thompson
COO: YunJu Cho
1
Drive technological advancement in the industry
Ensure products remain affordable
Control Costs while maintaining integrity
Vision Statement
Mission Statement
To provide a low cost quality product with military efficiency
Increase value for stakeholders
Maintain 90% factory complement
Keep plant utilization above 150%
Goal and Objective
3
Almost completely free of debt
$3,181,460 Short Term Loan
All long term debts repaid in full
Set up for self sufficiency
High dividend yield/Stock price increase
Company valued at $166 million
3rd highest in industry
Experimental year
Today’s Situation
Initial focus on low tech
Creation of 4 products
Cake – Low
Crispy – High
Creek – Low
Copy – High
Failure of marketing (2019-2020)
Recovery (2021-2022)
How Did We Get Here?
Market share
Self sufficiency (no loans)
Stock price
Ability to payoff loans quickly
Ability to control the low tech market
Where Do We Go From Here? (Strengths)
Low cash position
Recovery Process
Susceptible to radical changes in the market
Capacity
Where Do We Go From Here? (Weaknesses)
Marketing
Sales in multiple markets
Lower cost structure
R&D Speed
Where Do We Go From Here? (Opportunities)
High Tech Differentiators
Ferris has high capacity in high tech market
Cost Structure
Andrews higher automation levels create low cost structure
Where Do We Go From Here? (Threats)
Option 1: Continue to focus on low cost products
Proven method
Expected costs would remain essentially the same
Option 2: Change focus to become low cost differentiator
Experimental, but successful during 2023
Available Options
Option 2
Higher profits allow for more self sufficiency
Introduction of Crimea
Recommendation
