| GUIDELINE |
| CONTENT (PAPER OBJECTIVES) | POINTS | 4 | 3 | 2 | 1 |
| Write a word paper in which you distinguish the significance and importance of innovation in your selected business's. Attribute the importance of innovation when developing the vision, mission, and values, and determine your business model for this new division. Problem Identification - Issue Problem Identification - Situation Problem Identification - Circumstance
| 0 | • Distinguish the significance of the issue.
• Select the underlying issue.
• Attribute the importance of each classification of the circumstances surrounding the issue.
| • Illustrate the significance of the Issue. •Explain the cause and effect of the underlying issue. • Classify the circumstances surrounding the issue. | • Recognize there is an issue.
• Summarize the situation related to the issue.
• Identify the circumstances surrounding the issue. | • Does not recognize there is an issue.
• Does not summarize the situation related to the issue.
• Does not identify the circumstances surrounding the issue. |
| Propose a new product or service for the new company division and sustain the selection with research. The division should be customer-focused with an innovative mission statement. Ensure that you are differentiating your product or service by explaining the validity, reliability and credibility of the research collected data. Research - collection Research - Quality
| 0 | • Analyze the collected data. • Explain the quality (validity, reliability and credibility of the sources) of the collected data.
| • Explain the collected data. • Explain the quality (validity, reliability and credibility of the sources) of the collected data.
| • Present collected data. • Did not explain the quality (validity, reliability and credibility of the sources) of the collected data.
| • Does not present collected data. • Did not explain the quality (validity, reliability and credibility of the sources) of the collected data. |
| Analyze and describe how the division addresses customer needs and achieves competitive advantage considering the workplace values, personnel behavior and individual values. Problem Identification - Issue Problem Identification - Situation Problem Identification - Circumstance
| 0 | • Distinguish the significance of the issue.
• Select the underlying issue.
• Attribute the importance of each classification of the circumstances surrounding the issue. | • Illustrate the significance of the Issue. •Explain the cause and effect of the underlying issue. • Classify the circumstances surrounding the issue. | • Recognize there is an issue.
• Summarize the situation related to the issue.
• Identify the circumstances surrounding the issue. | • Does not recognize there is an issue.
• Does not summarize the situation related to the issue.
• Does not identify the circumstances surrounding the issue. |
| Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future and make sure you identify alternative solutions based on the impact and identification of potential risks and mitigation plans. Alternative Analysis – Key Stakeholders | 0 | • Select a solution based on identifying the alternative solutions and ranking them based on impact and the identification of potential risks and mitigation plans.
| • Select a solution based on identifying the alternative solutions and ranking them based on impact and the identification of potential risks. | • Select a solution based on identifying alternative solutions and ranking them based on impact. | • Does not select a solution based on identifying alternative solutions and ranking them based on impact. |
| Explain how the vision, mission, and value of the new division align with the company's mission and vision and the impact in each one of the stakeholders. Alternative Analysis – Alternative solutions | 0 | • Conduct a stakeholder analysis including mitigation and contingency strategies.
| • Conduct a stakeholder analysis.
| • Identify the key stakeholders for each solution.
| • Does not identify the key stakeholders for each solution.
|
| Summarize how the vision, mission, and values guide the division's strategic direction. Analyze the degree of alignment of the new company division with the organization values as reflected by the organizational plan and actions. Alternative Analysis – Alternative solutions | 0 | • Conduct a stakeholder analysis including mitigation and contingency strategies.
| • Conduct a stakeholder analysis.
| • Identify the key stakeholders for each solution.
| • Does not identify the key stakeholders for each solution.
|
| Define your guiding principles and values for your division. Evaluate the implications in the context of culture, social responsibility, and ethics. Alternative Analysis – Ethical Implications | 0 | • Evaluate the ethical implications of the prospective solutions. | • Analyze the ethical implications of the prospective solutions. | • Summarize the ethical implications of the prospective solutions. | • Does not summarize the ethical implications of the prospective solutions. |