My Sixth Case Analysis Assignment

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grading_rubric_without_commentary_supplement.docx

May 8, 2015

Memorandum

T0:

From:

Date:

Re: WAC: Grupo Elektra

DESCRIPTION RATING

Confidential

CONTENT:

Excellent

Good

Fair

Poor

Competition (Strength Analysis)

Industry Drivers (Change)

Key Success Factors

SWOT Analysis

Financial Analysis

WRITTEN PRESENTATION:

Organization -

Creativity

Narrative Quality:

OVERALL SCORE/ Points Possible = 20

*Important: The key question in Rodriguez’s mind can be found at the bottom of the 1st page of the case, and the 1st paragraph of page two…the classic strategy question: “where do we go now”.

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