See attached MWord

Use the Internet or the Strayer library to research an organization that has dealt with unethical customer information use by a company in the last few years

"Learning About Customers and Markets" Please respond to the following:

·

. Determine the benefits of using standardized information services as an alternative to special research studies for tracking the performance of a new product of your choice.

· From the e-Activity, explain what you consider to be the proper ethical limits on the collection and use of customer information by companies. Site a current example of unethical customer information use by a company.

"Strategic Customer Management" Please respond to the following:

· Analyze the impact of customer returns on a business and suggest different alternatives the business can take along with the possible impact of those actions.

· Generate three best practices that would apply to cross-functional CRM teams.