For Homework Pro Only - Due By 03/26

Instructions:

EFAS table

Using the information gathered from your SWOT analysis conducted in Unit II, create an EFAS table for

the company you researched. Use Microsoft Word to create your table. It should have five columns. The

first column heading should be entitled External Factors, the second column should be titled Weight, the

third column should be titled Rating, the fourth column should be titled Weighted Score, and the fifth

column should be titled Comments. (Refer to page 121 in your textbook for an example.)

1. In the External Factors column, list at least six opportunities you saw in the company you researched.

Underneath the opportunities, list at least six threats you saw in the company you researched. 2. In the

Weight column, assign an importance factor to each of these issues from 0.0-1.0 (1.0 is most important;

0.0 is least important). These ratings are based on the probable impact on a particular company’s

current strategic position. The higher the weight, the more important the factor to the current and

future success of the company. You may not be privy to the exact information for this company, so in

some cases you will need to use your best judgment. (You will justify your weighting in column five.) 3.

In the Rating column, assign a rating factor from 5.0-1.0 (5.0 is outstanding; 1.0 is poor). These ratings

are based on the company’s response to that particular factor. It is a judgment call on how the company

is currently dealing with each specific factor. Once again, you may need to make an estimate in this area

if you are not privy to all of the information. (You will justify your weighting in column five.) 4. In the

Weighted Score column, multiply the weight from column two by the rating in column three to get the

factor’s weighted score. 5. In the Comments column, explain why a particular factor was selected and

how its weight and rating were estimated. 6. At the bottom of column four, add the weighted scores for

the external factors. Is the company doing better or worse than others in the same industry? Complete

this answer underneath your table.

Format your assignment using APA Style.