Gap Analysis

Departmental Org Chart Example

The Sales Department of MWTCo. has four clear and concise strategic goals:

Expand the organization’s footprint into the SE region United States by identifying a minimum 25 new clients by the end of

2013.

Create a customer loyalty program to promote existing customer loyalty and improve brand representation by Q2 2013.

Identify opportunities to expand service offering to capitalize on clean energy and green construction projects in existing

market place.

Increase all markets sales revenue by 25% by Q3 2013.

Based on the information below focusing on departmental leadership and the organizational chart provided, what will the Sales

Department under the leadership of the Director of Sales need to do to accomplish these goals? Remember the goal is not to

add any staff or remove any from the department.

Corey Cayden More than 15-years experience overseeing the direction of sales teams. Success with

the company in penetrating new markets and identifying innovative ways to target

new clients within existing markets. Excellent leader and team motivator. Effective

in developing programs and identifying solutions to potential risks or challenges.

Serves on county “clean energy” committee and is currently working on his Ph.D. in

Environmental Science focusing on various alternative energy sources.

Jessica Frazier Excellent at establishing and maintaining relationships. Has lived in 38 states and is

well versed in various regional needs, opportunities and challenges. Excellent team

motivator and has an “eye” for up and coming opportunities. No existing knowledge

of clean energy initiatives.

Juan DelRio Joined MWTCo 1-year ago and has really turned the Customer Service Department

around by implementing metrics to measure success as well as areas of

improvement. Ensures all CSRs are knowledgeable and well versed on all areas of the

company. Effectively works closely with other departmental managers to ensure

accurate information is being provided when a customer calls in. Effective at up and

down communication—will feed new ideas that come from his team up to Director

with many of the ideas being incorporated. Minimal knowledge of the trucking

industry in general, but has more than 10-years experience managing call centers

and supervising CSRs. Strongly understands customer service principles and is

effective in ensuring a positive and pleasant customer experience with every call.

Blake Evans-Miller Excellent at investigating new industry trends in an effort to potential make

recommendation for new business lines. Incredibly innovative and thinks “out of the

box” innately. High risk taker with exceptional interpersonal abilities. Extensive

trucking industry experience, but minimal exposure to clean energy markets.