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BUSINESS UPDATE MEMORANDUM

To: STAKEHOLDERS

From: SENIOR MANAGEMENT TEAM

Subject: MEETING AGENDA

Date: 3/29/2015

CC: CEO; CFO; CIO; CMO

I am writing to inform you of our JAD meeting scheduled on 29th March 2015.  The meeting will be held online in the company’s Web Conferencing environment for one hour maximum; commencing at 9:00 a.m. PST.

The main reason for convening of this meeting will be to discuss and brainstorm solutions for the declining sales, and bringing the product line merchandise up to date, to keep up with the latest trends in jewelry design. As you are all aware, these solutions will be essentially focused on modernizing the company's product lines and refining advertising for the retail stores.

The Agenda for the meeting will be as follows:

REQUIREMENTS

· Strengthening the product line

· Product Line advertisement

· New e-commerce project discussions

· E-commerce and Product Line budgets

· Finalize project implementation time frame

· Consider replacements for CEO upon retirement

· Expansion of customer base to National at a minimum

· Discuss Financial obligations to move the company to the next level

SCHEDULE

9:00 to 9:10                checking-in and General Updates - ALL

9:10 to 9:25          product Line advertisement- ALL

9:25 to 9:35                e-commerce updates- ALL

9:35 to 9:45                e-commerce and production line budgets- ALL

9:45 to 9:50               finalizing project time frame- ALL

9:50 to 9:55 question and answers - ALL

9:55 to 10:00 wrap up- FACILITATOR

This meeting will help the company determine the effectiveness of the e-commerce, protect the store managers and sales representatives from losing commissions to online sales and also safeguard our retail stores.

Thank you very much.

YOUR SENIOR MANAGEMENT TEAM