For Prof. Xavier

Unit 6 [AB230: Foundations of Conference and Event Planning]

Unit 6 Assignment: The Corporate Conference

Read the Case Study A12.2 on Page 245. Answer the questions 1–3 at the end of the case study on page 246. Using complete sentences please provide substantive reasoning for your answers.

Use complete sentences on each response. Give credit to your sources by citing them in the body of your work and listing them on a separate reference page. You may not copy and paste your answers directly from your sources. Each assignment must be completed in your own words. Please use a title page and submit all of the pages of your assignment as one document.

Checklist:

• What Airlines have the best routing from the each origination point?

• Conduct a destination assessment to select a hotel(s) appropriate for accommodating delegates and supporting the meeting requirements.

• Would you recommend contacting a PCO or Destination Management Company for local support? Why or why not? If so, conduct an online search for qualified candidates and share your findings.

Source:

Krugman, C., & Wright, R. R. (2007). Global meetings and exhibitions. Hoboken, NJ: Wiley.

Directions for Submitting Your Assignment

Compose your assignment in a Microsoft Word document and save it as Username-AB230 Assignment-Unit#.doc (Example: TAllen-AB230_Assignment-Unit6.doc). Submit your file by selecting the Unit 6: Assignment Dropbox by the end of Unit 6.

Unit 6 [AB230: Foundations of Conference and Event Planning]

Unit 6 Assignment Rubric = 40 Points

Unit 6 Assignment Grading Rubric

Answer provides correct and complete information in response to the Checklist Items evidencing analysis and critical thinking:

Percentage points

Possible points

Points earned

Checklist:

What airlines have the best routing from each origination point?

10

Conduct a destination assessment to select a

hotel(s) appropriate for accommodating

delegates and supporting the meeting

requirements. 12

Would you recommend contacting a PCO or Destination Management Company for local support? Why or why not? If so, conduct an online search for qualified candidates and share your findings.

10

Subtotal: 80% 32

Spelling, grammar, APA format 20% 8

Total Points: 100% 40