Triangle worksheet

Business strategy elements

Organizational strategy elements

Information strategy elements

Zara is a business, which is aspiring to grow like any other business out there.

Competitors are out there trying to be one-step ahead. Therefore, it is all about the strategies that the company uses in order to outshine the other companies, in the same industry.

Zara has been in the industry for more than a decade and it is therefore aware of the market niche. The company has managed to establish itself in the market for its production of clothes.

In competitive industry like the clothing industry, Zara has to diversify its products instead of specialization. The clothing industry is mostly driven by fashion and style.

In order for Zara to survive in such competition, it should produce other types of clothes for people to wear other than focusing on young people clothes.

People do not come to a store to purchase something specific; they come with an idea of it. The variety of products the store has is what narrows down the decision of the customer.

The seniors of the business have to think of opportunities that their competitors have not thought of, in other words, they have to be ahead of its competitors at all times in order to succeed.

Manufacturing clothes for the rest of the world, that changing trends fun may attract more people into enrolling with some sessions and therefore increasing the sales of trending clothes.

It is therefore very important for Zara to provide variety of trendy clothes in order to attract more customers leading to growth in sales.

Globalization is a process that most companies fear because of the risks associated with it. However, good entrepreneurs are risk takers.

Global market has a lot to offer in terms of market. The market is so wide that the company is able to choose without much constraint

Zara can target African countries that are good in fashion. Opening up stores in such countries will grow the company in terms of sales and revenue.

Zara sells its products at a retail price meaning that they are in direct contact with the customers.

At this level, the employees of Zara interact with their customers enquiring more about their preferences and their suggestions.

Getting different ideas from all over the world help the company improve on its production and design to suit the needs of its customers.

The easiest way to win the hearts of the people in each country is by employing some of the citizens that country

This makes them feel like they belong and that the store cares about the welfare of the people of that country.

As customers purchase products, they like being attended to by someone familiar to them, someone who understands their language and needs. This purpose will be served by getting some citizens in that country to work in the store.

Industry Business Strategy Elements

Industry Organizational Strategy Elements

Industry Technology Strategy Elements

consolidated, steady demand, high profitability and low barriers to entry

Limited channel for information and communication,

IT integration as well as computation

prioritized view of objectives across the business

by providing the best consumer service

built in similar code, using the information technology

adaptable to best fit the consumer’ needs

Decision making course involving independent, architect and construction owner, property administrator

IT and IS Multifunctional schemes

Shape relationships between different departments

, Originality information system in place

Pass over and bundling.

Established Customer Amenity