Transformation...

Strengths

· What do you currently do well within your role?

· What do others see as your strengths?

· What resources are available to you?

Weaknesses

· Where do you have fewer resources than others?

· What do others see as your weaknesses?

· What could you do better?

· I am creative and innovative and therefore do impress customers with perspectives that are new on their brands.

· I actually communicate really well to my customers and team.

· I normally have the capability of asking questions that are key in identifying the marketing angle that is right.

· I have full commitment in the success of the brand of my clients as the advertising manager.

· Have also competitive and outgoing skills in the area of advertising.

· I'm actually compulsive and have the strong need of doing things fast in order to remove them from the "to do" list which affects the quality of the results.

· Doing task fast causes stress in the event I have a lot to do.

· Am normally nervous in the event of presenting ideas to the clients and this fear to the public takes away the passion I actually have in my presentation.

· Lack skills in the management of stress.

· Sometimes I get bored with the routine work.

Opportunities

· What opportunities are available to you?

· How can your strengths become opportunities?

· What trends present an opportunity?

Threats

· What external forces could harm you?

· What threats do your weaknesses present?

· What is your competition doing?

· A number of our major competitors have developed a reputation of poor treatment to their smaller clients.

· Attending a major conference on marketing next month. This will provide the opportunity for strategic networking and training seminars.

· Will be covering the duties of the director while she is on maternity leave thus proving an opportunity of career development.

· The kind of weakness I have in managing stress serves as an opportunity to develop such kind of management skills.

· Working in the environments which are different actually serves with an opportunity of gaining experience in the job.

· I have a colleague who is a much better speaker in public than I am and offers a great competition for the director position.

· Shortage of staff in the organization which causes me to be overworked and this affects my creativity negatively.

· The current climate of the economy has led to a growth that is slow in the industry of marketing.

· Sometimes I'm forced to work in the environments that I'm not used to, as a result, affecting my competitiveness in the market.