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ite_173_site_map.rtf

Project Plan

Plan the website for your project by completing the attached Project Plan Template for your website.

· Any italicized text in between < > should be replaced by your own words. (e.g., <site name> is replaced by GoDaddy.com)

· Text in square brackets (e.g., [ ]) are instructions for you to follow and should be deleted from the final document.

· ... means add additional items as needed.

· Drawing such as storyboards and wireframes can be drawn by hand or software and embedded in the document or submitted as a separate file.

Upload your completed project plan to Blackboard by the date specified below.

Task

Point Value

Purpose Statement

5 points

Target Audience Profile

5 points

Wants, Needs, and Expectations

5 points

Web Pages w/Storyboards

5 points

Value Added Content

5 points

Site Structure w/Wireframe

5 points

Total Point Value

30 points

<Site Name>

Site Plan

Purpose Statement

[The purpose statement synthesizes into a few words the reason(s) you are publishing a site and explains a Web sites overall goals and specific objective designed to achieve those goals]

The goal of the <sitename>

In order to accomplish this, the site must:

· <Goal 1>

· <Goal 2>

· …

To meet these goals an attractive and easy-to-use Web site to meet the following objectives:

· <Objective 1>

· <Objective 2>

· …

Target Audience Profile

[The target audience profile should describe the demographic and psychographic characteristics of the target audience such as gender, age group, education level, income, location, social group affiliations, lifestyle choices, purchasing preferences, political, affiliations.]

The typical site visitor:

· <Characteristic 1>

· < Characteristic 2>

· …

Target Audience Wants, Needs, and Expectations

[The target audience profile should describe the wants, needs, and expectations of the target audience.]

The typical site visitor:

· <Want, Need, Expectation 1>

· < Want, Need, Expectation 2>

· …

Web Pages

The <site name> site will contain the following page types:

[Include a storyboard showing the layout for each page; this can be attached as a separate file.]

· <Page 1 description>

· < Page 2 description >

· …

Value-Added Content

[Value-added content is the information that is relative, informative, and timely; accurate and of high quality; and usable.]

The site’s value-added content will include the following:

· <Page 1 description>

· < Page 2 description >

· …

Site Structure

[The site’s structure should support the site’s purpose and make it easy for visitor’s to find what they want in as few clicks a possible.]

The <site name> site will utilize a <random | hierarchical| Linear> structure. This structure was selected because… <why did you select this type of structure?>

[Include a wireframe of your website’s structure and organization; this can be attached as a separate file.]