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SWOT Outline

I. SWOT Analysis

a. External Analysis :

i. Porter’s Five Forces:

1. Current Rivalry

a. Opportunities

i.

ii.

b. Threats

i.

ii.

2. Potential Entrants

a. Opportunities

i.

ii.

b. Threats

i.

ii.

3. Buyer Power

a. Opportunities

i.

ii.

b. Threats

i.

ii.

4. Supplier Power

a. Opportunities

i.

ii.

b. Threats

i.

ii.

5. Substitute Products

a. Opportunities

i.

ii.

b. Threats

i.

ii.

ii. General External Environment:

1. Economic

a. Opportunities

i.

ii.

b. Threats

i.

ii.

2. Demographic

a. Opportunities

i.

ii.

b. Threats

i.

ii.

3. Socio-Cultural

a. Opportunities

i.

ii.

b. Threats

i.

ii.

4. Political-Legal

a. Opportunities

i.

ii.

b. Threats

i.

ii.

5. Technological

a. Opportunities

i.

ii.

b. Threats

i.

ii.

b. Internal Analysis :

i. Strategic Managers

1. Strengths

a.

b.

2. Weaknesses

a.

b.

ii. Corporate Structure

1. Strengths

a.

b.

2. Weaknesses

a.

b.

iii. Corporate Culture

1. Strengths

a.

b.

2. Weaknesses

a.

b.

iv. Production-Operations

1. Strengths

a.

b.

2. Weaknesses

a.

b.

v. Marketing

1. Strengths

a.

b.

2. Weaknesses

a.

b.

vi. R&D

1. Strengths

a.

b.

2. Weaknesses

a.

b.

vii. HR Management

1. Strengths

a.

b.

2. Weaknesses

a.

b.

viii. Info Systems

1. Strengths

a.

b.

2. Weaknesses

a.

b.