sales project

Sales Presentation and approach Technique

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CHAPTER 10

Sales Presentation and approach Technique

In the attempt to convince the clients and target customers it is important to identify the right means to influence them and make your product or service sustainable in the market despite high competition. Ensure you always understand your prospect fully by knowing their needs and interests after which you confidently project and in-still credibility to your product. To ensure the best sale for Aging Room Quattro F55, written sale presentation method will be chosen.

Aging Quattro has its target customers and clients both locally and abroad and to reach out to all these, written presentation method i.e. via letters, emails and online advertisements will be incorporated with the following approach technique. Always understand that you will not be present when the prospect is reading through your presentation and hence do enough research about knowing your client. Use the right salutation after which you use a captivating headline statement and credential statements. These should be as precise as possible. In the case of several points being aired use bullets in a manner the Aging Quattro prospect reads through in less than 20 or 30 seconds and makes conclusive positive judgment.

Using brief relevant statement the written presentation will include a how and why statement that expresses vividly why Quattro is the best cigar offer the prospect will receive and clarify the promotions and unique qualities of the product. Let the signing off follow this and should always look professional with a follow up information. Before you can click the upload or the send button ensure you proof read the presentation to guarantee the right information is captured.

The approach used in this case will be mainly biased on the linear sales presentation structure that is systematized around advantages and benefits accrued from them by the prospect client.

CHAPTER 11

Proof Statement and Metaphorical persuasion

1. SELL sequence.

Aging Room Quattro products can easily be purchased online (show feature) which allows for a wide variety of selection of cigar brands (Explain advantage). This hence allows consumers to enjoy easier search for specific brands and products of their interests (lead into benefit). How then would a cigar smoker miss any product they had interest in? (Let customer talk).

Having given the client a chance to speak out after your trial close it is likely that the prospect could counter this sequence as a mare untrue claim that is just used to lure customers. In this case this is the moment to jot out the unique proof statement. For instance,’ Aging Room Quattro F55 Concerto Cigars are specifically designed for great clients like you who just don’t go for every other brand on classified and advertisement sections. These clients are go getters. For this reason I will provide the link to the website that will automatically clear your doubts http://www.famous-smoke.com/aging+room+quattro+f55+concerto+cigars/item.

2.

· Analogy- the packaging of Aging Room Quattro F-55 is so exquisite with Sumatra wrapper. The sight of this package is like the stunning sight of a bride groom watching his bride walk towards him after a long crush on her. You just cannot afford to resist picking this natural box.

· Simile- The cigar has a robust and earthly smoke, excellent burn and draws that is tender to your throat giving you a taste as sweet as the summer showers.

· Metaphor- Some competitors could get sceptical due to the subsidised price of Quattro but soon after delivery is done to our clients; it is late breaking news to the competitors. They (competitors) are just diamonds in the rough; we ensure quality product despite the subsidies we offer.

· Parable- Imagine a naked lunatic walking in the market place but decides to cover his shame by closing his eyes imagining nobody is watching. The ignorant thought by the lunatic that people only see you when you see them is no different from a smoker who goes for counterfeit cigars that are health hazards leaving Quattro which is keen to protect extra tar on your lining.

CHAPTER 12

Likely Objections

Derailed and delayed delivery- some prospects are likely to imagine that ordering for Aging Room Quattro online will amount to long overdue shipment period. This especially so from the fact that subsidised prices for such a great cigar with Sumatra leaf type is not common.

A first time prospect may tend to think that packaging of the box of 20 might contain dry and harsh cigars with the Sumatra tobacco wrapper rolling off after shipment hence making it hard to smoke the last cigars in the box. They may think that the cigars are not stored in a humidor.

Prospects may also be scared of Aging Room Quattro to have high health risks just like normal cigarettes. They may tend to liken it to smaller and filtered cigarettes that pose consequential health damages to the smoker. These objections and any other that may come up are just proof of undone homework by the prospect. With adequate research these fears are efficiently cleared and the prospect has no reason to resist.

CHAPTER 13

Benefits of Aging Room Quattro F55 ensure customer satisfaction and long term sustainability of a rapport with the client. As mentioned before the cigar is cost friendly where you save more than $31 dollars for a box of 20, more than $18 for a box 5 and subsidised price for every single cigar. This promotion will also ensure reduced trips to a retail shop. There is all the information you need about Quattro products online and you can choose your brand and order it online and delivery made at your door step. Packaging is so elegant and eye catching with Sumatra wrapper and the natural colour of the cigar jus completes this look. Advertisements done via media and online pages ensure honesty about the product is maintained and this guarantees the information our clients get is reliable. Quattro burns smoothly and the lovely smoke has impressed the tasting panel over and over. Delivery of this cigar is done in time in vacuumed parcels to ensure no humid contamination which ensures client gets the perfect product as ordered

1 2 3Trial close

Aging Room Quattro F55 is (cost effective, quality smooth smoke and elegant packaging) as compared to competitor products. We ensure we meet full demands of the client by guaranteeing (time consciousness, product quality maintenance and offer promotion) to esteemed customers.