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Unit Ten: The Strategic Plan

MT460 Management Policy and Strategy

Final Assignment: Fortune 1000 Company

Learner: Mary Young

Notes:

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Introduction

Company Background

Company Vision & Mission Statements

Leadership and Organizational Culture

Corporate Social Responsibility, Business Ethics, and Policies Empowering Action

External Analysis (Opportunities and Threats) and Global Environment

Internal Analysis (Strengths and Weaknesses), Strategic Control, and Continuous Improvement

Innovation and Entrepreneurship

Strategic Analysis and Choice

Generic and Grand Strategies

Long-Term Objectives and Strategies

Short-Term Objectives, Functional Tactics, and Implementation

Restructuring, Reengineering, and Refocusing

Conclusion

Strategic Plan Agenda

Notes:

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Ford Motor Company is one of the greatest automobile manufacturers of all time. They started under Henry Ford in Detroit, Michigan. Ford had a skill for craftsmanship when he built an experimental car in 1896. It was a twin cylinder engine with potential of 20 mph. In 1899 he left his job in order to organize the Detroit Automobile Company. Ford's first production was in 1903, the Model A, with an under the floor engine selling for $850.

In the first season it sold 1,708 cars. The Company together with its subsidiaries is engaged in other businesses, including financing vehicles. The Company operates in two segments: Automotive and Financial Services. The Company’s wholly owned subsidiary, Ford Motor Credit Company LLC (Ford Credit) offers a range of automotive financing products to and through automotive dealers worldwide. Ford Credit primarily includes vehicle-related financing, leasing, and insurance.

Introduction

Notes:

3

Company Background

Notes:

4

Company Vision and Mission Statements

Notes:

5

Leadership and Organizational Culture

Corporate Social Responsibility, Business Ethics, and Policies Empowering Action

External Analysis (Opportunities and Threats) and Global Environment

Internal Analysis (Strengths and Weaknesses), Strategic Control, and Continuous Improvement

Notes:

9

Innovation and Entrepreneurship

Notes:

10

Strategic Analysis and Choice

Generic and Grand Strategies

Long Term Objectives and Strategies

Notes:

13

Short-Term Objectives, Functional Tactics, and Implementation

Notes:

14

Restructuring, Reengineering, and Refocusing

Notes:

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Conclusion

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Pearce, J. A., & Robinson, R. B. (2013). Planning for domestic & global competition. (13th ed.). New York, NY: McGraw-Hill/Irwin.

References

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