topic denied

The main conversation content about the topic with my professor.

1. My professor suggests to change the Starbuck into coffee shop

2. The hypothesis is still too board, it needs to be more specific. For example, it can be some certain feature (store environment, decoration, price etc) of coffee shop to make customers like to go and buy their coffee.

And the pricing and advertisement strategy is too broad.

He asked to to read some article from google scholar and to think what if I want to open a coffee shop next month, what feature do I think will attract customers.

When I make the Hypothesis more specific, the corresponding strategy will come out.

3. He gave me some suggestions about getting data, such as do questionnaire and ask people in coffee shop what feather would you like to see in coffee shop? What flavor do you like? What brings you to coffee shop? And so on.

Please notice that it is a research project for MBA level student, it needs to be professional, and the research paper should figure out some specific things or topic.

Try to avoid the typo, because there are already several typo in the abstract being found by my professor when he read it.

One of my classmates are doing the topic like the impact of the students graduated who took international financial class to their jobs.

Another example of the student has been attached with this document for your reference.