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mg345-change.ppt

IMPLEMENTING ORGANIZATIONAL CHANGE:
Understanding the
Dynamics of Change

MG345 Organization & Environment

Fall 2014

Tony Buono

Realities of Change

Technical Political

Socio-cultural

The Art of

The Art of Persuasion

Diagnosis

& Execution

The Art of

Motivation

Financial

(Filter)

The Art of

Reality

*

KEY CHANGEMAKERS

RECIPIENTS: Users & Adapters

Focus on Means-Ends Personal Impact

Congruence: (Costs & Benefits)

STRATEGISTS: Visionaries

Focus on Ends: Corporate Values & Business

Results

IMPLEMENTERS: Translators

Focus on Means: Overcoming Resistance

& Encouraging Practice

*

  • Directed Change
  • Driven from the top of the organization
  • Relies on authority and compliance
  • Focuses on coping with emotional reactions
  • Planned Change
  • Supported from the top of the organization
  • Seeks to create involvement and commitment
  • Focuses on factors that increase the chances

of successful change

  • Guided Changing
  • Emerges from within the organization
  • Results from commitment and involvement
  • Focuses on enhancing the effect of changes already underway

Basic Approaches to Change

Industrial Age

Information Age

Unfreezing

Changing

Refreezing

Planned

Change

Guided

Changing

Freezing

Rebalancing/

Translating

Unfreezing/

Improvising

Directed

Change

Present

State

Desired

State

Conceptualizing Change Processes

Authority

Acceptance

Persuasive Communication

Clarity

Trustworthiness

Reliability

So that …

Directed Change

Unfreezing

Changing

Refreezing

Planned

Change

Guided

Changing

Freezing

Rebalancing/

Translating

Unfreezing/

Improvising

Directed

Change

Present

State

Desired

State

Conceptualizing Change Processes

Managing Planned Change

Unfreezing

  • Confirming/Disconfirming Expectations
  • Coping with Learning Anxiety
  • Providing Psychological Safety (anxiety  motivation)

Changing/Transition

  • Restructuring & Redefining Jobs &

Responsibilities/Introducing New Systems

  • Changing Expectations (induced v. own)
  • Creating New Standards

Refreezing

  • Creating a Supportive Infrastructure: Social (Informal) & Organizational (Formal)

So

that …

Identify the

Change

Organize

the Project

Involve &

Influence the

Stakeholders

Implement,

Monitor & Sustain

the Change

Planned Change
Road Map

*

Identify the Change

  • Dissatisfaction with status quo
  • Vision for change
  • Process for change
  • Cost of change

Organize the Project

  • Project plan (scope, schedule, & resources)

Influence the Stakeholders

  • Sponsorship
  • Guiding coalition
  • Skilled change agents
  • Cultural rules

Implement, Monitor, & Sustain the Change

  • Communication
  • Education & training
  • Rewards & recognition
  • Short term wins

Unfreezing

Changing

Refreezing

Planned

Change

Guided

Changing

Freezing

Rebalancing/

Translating

Unfreezing/

Improvising

Directed

Change

Present

State

Desired

State

Conceptualizing Change Processes

Freezing

  • Making Sequences Visible through Cross-unit Sharing and Envisioning (Cultural Maps)

Translating/Reinterpreting

  • Re-framing & Re-sequencing Patterns to Reduce Blocks (Personal & Organizational)
  • Applying the Logic of Attraction (Pull) rather than the Logic of Replacement (Push)

Unfreezing/Improvising

  • Guiding Improvisation & Learning in Mindful Ways
  • Sharing the Learning System-wide

Guided Changing

SHARE THE

LEARNING

SYSTEM-WIDE

IMPLEMENT

& IMPROVISE

HOLD ACCOUNTABLE

& LEARN

INTERPRET & DESIGN

Guided Changing Spiral

Using the Logic of Attraction:
Appreciative Inquiry & Peak Experiences

Discover

Dream

Design

Destiny

What ideal image(s)

of the future do

we want?

What steps will

move us toward

our best potential?

How do we

foster commitment,

impact & momentum?

What’s best in

our history?

Discover

Guiding Culture Change &
Appreciative Inquiry

Dream

Design

Destiny

Creating a Framework for

Thinking about Organizational

Change

40.bin

Key Factors

Business Complexity:

Intricacy of the system due to size, interdependencies, geographical dispersion, the number of products and services, array of critical stakeholders, and so forth.

Socio-technical Uncertainty:

Amount and nature of information processing and decision-making required for the change, based on the extent to which the task(s) involved is determined, established, or exactly known.

Re-conceptualizing
Change Management

Low

Low

High

High

Business Complexity

Directed

Socio-Technical

Uncertainty

Planned

Guided

Change Capacity:

Willingness & ability of change makers (recipients, implementers, change leaders/strategists)

Facilitative infrastructure (e.g., communication technology, flexible systems & processes, responsive training)

Appropriate resources (e.g., mind share, time, budget)

Urgency:

Risks associated with no or slow change, e.g., customer safety or organizational survival

Intervening Factors

Low

Low

High

High

Directed

Planned

Guided

Socio-technical Uncertainty

Willingness & Ability

Time

Business Complexity

Intervening Factors

Change Capacity

Urgency

Reframing Change:
Leadership Challenges

Barriers to Change

Loss of clarity & stability, confusion chaos

Anxiety, uncertainty, feelings of incompetence, neediness

Disempowerment, conflict between winners & losers

Loss of meaning & purpose, clinging to the past

Essential Strategies

Communicating, realigning formal patterns & policies

Participation & involvement, training to develop new skills, psychological support

Creating arenas where issues can be negotiated & new coalitions formed

Creating transition rituals: mourning the past, celebrating the future

Human

Resource

Structural

Political

Cultural/

Symbolic

Low

Low

High

High

Business Complexity

Socio-Technical

Uncertainty

Authority

Acceptance

Persuasive Communication

A Question of Rhythm?