tritech

Fatih Sacli

BSM 320

Discussion Questions:

2- To reduce cost(labor, taxes and tariffs) improve operations, understand markets, attract and retain global talent and improve products are the six reasons to internationalize operations.

3- Small differences depending on the country may occur in relation to the sweetener usage and the water that is used and its quality. The distributed Coke formula remains always the same. The taste differantiations are due to the local variances in taste. As an example Americans like sweeter things. While the US uses corn syrup, Mexico uses cane sugar.

4- A mission statement tells the companys purpose in society, where the company is going and it also provides focus and boundaries.

5- A strategy is an action plan which aims to achieve a mission and it is for the internal use. Each functional area can have its own strategy. Having a strategy avoids weaknesses, neutralizes threats and it is valuable for managing opportunities and strengths.

6- A mission is external for the public and the strategy on the other hand is internal within the organization.

9- OM strategy changes depending on a products life span as the goals expand.

12- Operation strategy could be supported by bolstering own individual goals. So it doesn’t have to integrate with marketing.

15- While oursourcing the things that needs to be considered are; literacy, environment, bribery, child labor, thievery and punctuality.

17- Political unrest and thievery, tariffs and customs issues resulting in higher costs and slower production are the possible outcomes for bad outsourcing.

*Problem 2.3

Match Product with Parent Company and Country	Column1	Column2
PRODUCT	Parent Company	Country
Arrow Shirts	Phillips-Van Heusen	United states
Braun	Proctor and Gamble	US
Volvo	Zhejiang Geely Holding Group	China
Firestone Tires	Bridgestone	Japan
Godiva	Campbell Soup	United States
Haagen-Dazs	Pillsbury	United States
Jaguar	TATA	India
MGM	Sony	Japan
Lamborghini	Volkswagen	Germany
Goodrich	Michelin	United States
Alpo Pet	Nestle	Switzerland

Minit-Lube Case Study

1. Minut-Lube’s mission is to offer superior service, in a clean friendly and efficient way.

2.

Minut Lube Case Study
	Minut-Lube	Traditional competitors
Product Design	streamlined	part of a larger complex
Quality	Well trained	personnel trains personnel
Process	3 people to a car	one person one car
Location	not an issue in and out in ten minutes	part of a larger complex
Layout	trimmed landscaping	part of a larger complex
Human Resources	Offer Minut Lube University	Does not
Supply Chain Management	N/A	N/A
Inventory	on hand	on hand
Planning	detail oriented
Maintenance	N/A	N/A