Business. For Tutor Tito

Understanding Generational Differences

Understand Generational Differences



For the first time in history, four generations are working side by side. Different values, experiences, styles, and activities create misunderstandings and frustrations



By the year 2014, 70 million Baby Boomer (including many teachers and school leaders) will entire retirement in large numbers



Generation X, a generation with different sensibilities and priorities than Boomers, will assume positions of leadership in schools and districts

The Generational Divide (U.S. Population)

Traditionalists Born 1925-1945 50 million GWAEA 6% (28)

Baby Boomers Born 1946-1964 80 million GWAEA 70% (341)

Generation X Born 1965-1980 46 million GWAEA 22% (110)

Generation Y/Millennials

Born 1981-2006 76 million GWAEA 2% (9)

Traditionalists (61+)

Influences Characteristics Great Depression Roaring 20’s WWI and II Korean War GI Bill

Patriotic loyal “waste not want not” Faith in institutions— one company career Military influenced top down approach

KEY WORD: LOYAL

Traditionalists (61+)

Value Logic and Discipline

Don’t Like Change

Want to Build a Legacy

Baby Boomers (42-60) Influences Characteristics

Suburbia TV Vietnam, Watergate Protests, Human Rights Movement Drugs & Rock ‘n Roll

Idealistic

COMPETITIVE

Question Authority

KEY WORD: Optimist

Baby Boomers (42-60)

“Me” Generation

Money, Title, Recognition

Want to Build A Stellar Career

Generation X (26-41) Influences Characteristics

Sesame Street, MTV Game Boy PC Divorce Rate Tripled Latch Key Children

Eclectic Resourceful Self-reliant Distrustful of Institutions Highly Adaptive to Change & Technology

KEY WORD: Skepticism

Generation X (26-41)

Possibly Most Misunderstood Generation

Need a Balance Between Work and Life-Freedom

Flexible and Motivated Want to Build a Portable Career

Generation Y/Millennials (up to 26)

Influences Characteristics Expanded Technology Natural Disasters Violence Gangs Diversity

Globally Concerned Realistic Cyber Literate Personal Safety is Number One Concern

KEY WORD: Realistic

Generation Y/Millennials (up to 26)



Value Diversity/Change



Been Involved Entire Life



Want Work to be Meaningful

Goals

Traditionalists “Build a Legacy”

Baby Boomers “Build a Stellar Career”

Generation X “Build a Portable Career”

Generation Y/Millennials

“Build Parallel Careers”

Institutions

Traditionalists “Deserve Loyalty”

Baby Boomers “Deserve to Change”

Generation X “Are Suspect”

Generation Y/Millennials

“Should Be Judged on Their Own Merit”

Rewards

Traditionalists “Satisfaction of job well done”

Baby Boomers “Money, Title, Recognition”

Generation X “Freedom!”

Generation Y/Millenials

“Work that has meaning”

Career Path

Traditionalists “Job changing has stigma”

Baby Boomers “Job changing puts you behind”

Generation X “Job changing is necessary”

Generation Y/Millennials

“Doesn’t need to be a straight line”

Feedback Traditionalists “No news is good news.”

Baby Boomers “Once a year whether needed or not.”

Generation X “So, how am I doing?”

Generation Y/Millennials

“From virtual coach to touch of a button”

Summarizing… Traditionalists Baby

Boomers Generation

X Millennials

Birth Years

Before 1945 1946-1964 1965-1980 1979-2006

Business Focus

Quality Long hours Productivity Contribution

Motivator Security Money Time off Time off

Company Loyalty

Highest High Low Low

Money is Livelihood Status symbol

Means to an end

Today’s payoff

Value Family/Community Success Time Individuality

What To Do? Traditionalists 

Consider engaging them as teachers, mentors, coaches.



When they retire, consider re-hiring them as part-time project leaders and coaches.

What To Do? Baby Boomers Boomers are burning out with today’s workload and are not impressed with less ambitious Gen Xers.



Offer them flexibility, authority and respect.



Challenge them to keep growing (in their own way).

What To Do? Gen Xers

Gen Xers don’t want to follow Boomers into burn out. They think Millennials need

too much hand holding. 

Manage them with a coaching style--FAST feedback and credit for results.



Push them to keep learning

just-in-time for every new project.

What To Do? Millennials

Millennials feel that basics such as punctuality and dress code are less important.

They want fair and direct managers who are highly engaged in their personal development.

What To Do? Millennials 

Get to know their capabilities and put them in roles that push their limits.



Treat them as professional colleagues and they will act like professionals.



Keep them focused with speed, customization and interactivity.

Credits

“When Generations Collide: Who They Are. Why They Clash. How to Solve the Generational Puzzle at Work”

Lynne Lancaster and David Stillman www.generations.com

Resources

More information about GWAEA leadership programs can be found at :

http://www.aea10.k12.ia.us/leadership/ldrshipdev.html