Question 1
Question 1
1. _____ is a structured approach to combining marketing strategy with Internet technology.
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A. |
Integrated Internet Communication |
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B. |
Web Marketing Communicaton |
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C. |
Integrated Internet Marketing |
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D. |
Cohesive marketing strategy |
Question 2
2. A chat session is a form of ________technology.
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A. |
Synchronous |
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B. |
Integrated |
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C. |
Internet |
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D. |
Asynchronous |
Question 3
3. Providing the correct quantities of the right product or service at the proper place and time is called _______.
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A. |
Electronic Commerce Strategy |
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B. |
Distribution Strategy |
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C. |
Web Site Strategy |
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D. |
Marketing Strategy |
Question 4
4. Software that executes on two or more computers in a network is a _________ application.
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A. |
mainframe |
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B. |
distributed |
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C. |
client-server |
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D. |
data processing |
Question 5
5. A ___________ strategy focuses on increasing income to your organization
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A. |
World Wide Web presence |
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B. |
E-commerce |
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C. |
Customer acquisition |
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D. |
Revenue growth |
Question 6
6. The buying and selling of goods and services over the Internet is commonly referred to as:
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A. |
Brick and mortar selling |
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B. |
Social purchasing |
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C. |
E-commerce |
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D. |
Network commerce |
Question 7
7. What is another name for the Internet-based computing?
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A. |
World Wide Web |
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B. |
Cloud computing |
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C. |
Protocol computing |
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D. |
Virtualization |
Question 8
8. One of the advantages of doing business online is that business can be conducted 24 hours a day and 7 days a week. Which part of the architecture design allows this to happen?
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A. |
Accelerated routers |
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B. |
High availability |
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C. |
Online data recovery |
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D. |
Backups |
Question 9
9. _______ is a business financial transaction conducted electronically.
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A. |
E-commerce |
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B. |
Application integration |
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C. |
Enhanced customer service delivery |
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D. |
E-business |
Question 10
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A. |
Business communication |
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B. |
Personal communication |
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C. |
Unified messaging |
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D. |
Unified communications |