Question 1

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Question 1

1. _____ is a structured approach to combining marketing strategy with Internet technology.

A.

Integrated Internet Communication

B.

Web Marketing Communicaton

C.

Integrated Internet Marketing

D.

Cohesive marketing strategy

Question 2

2. A chat session is a form of ________technology.

A.

Synchronous

B.

Integrated

C.

Internet

D.

Asynchronous

 

Question 3

3. Providing the correct quantities of the right product or service at the proper place and time is called _______.

A.

Electronic Commerce Strategy

B.

Distribution Strategy

C.

Web Site Strategy

D.

Marketing Strategy

Question 4

4. Software that executes on two or more computers in a network is a _________ application.

A.

mainframe

B.

distributed

C.

client-server

D.

data processing

Question 5

5. A ___________ strategy focuses on increasing income to your organization

A.

World Wide Web presence

B.

E-commerce

C.

Customer acquisition

D.

Revenue growth

Question 6

6. The buying and selling of goods and services over the Internet is commonly referred to as:

A.

Brick and mortar selling

B.

Social purchasing

C.

E-commerce

D.

Network commerce

Question 7

7. What is another name for the Internet-based computing?

A.

World Wide Web

B.

Cloud computing

C.

Protocol computing

D.

Virtualization

 

Question 8

8. One of the advantages of doing business online is that business can be conducted 24 hours a day and 7 days a week. Which part of the architecture design allows this to happen?

A.

Accelerated routers

B.

High availability

C.

Online data recovery

D.

Backups

 

Question 9

9. _______ is a business financial transaction conducted electronically.

A.

E-commerce

B.

Application integration

C.

Enhanced customer service delivery

D.

E-business

 

Question 10

10. Which of the following terms is used to describe the integration of different electronic messaging and communication media into a single interface?

A.

Business communication

B.

Personal communication

C.

Unified messaging

D.

Unified communications