Quiz 1

       People seldom agree on where the company stands right now and how it is performing because they are biased, have a limited perspective, and often have personal or hidden agendas, that is, politics gets in the way of candor and truth        Information the company and its people possess is incomplete, dated, often inaccurate, and sometimes not useful, while the information they most need is often unavailable        The planning horizon is typically three to five years into the future, a future that is unknown, ambiguous, and changing before our very eyes        It takes too much effort, time, and money, and besides, “the company is doing fine”        All of the above

       Develop innovative products        Invest in developing a new technology        Acquire a company in another industry        Expand internationally        Conglomerate-diversification strategy

       True        False

       It helps earn the public trust        It communicates to all employees how to behave        It fosters loyalty in consumers        It develops a culture based on those values        All of the above

       Being visionary        Having strong moral and ethical principles        Humility        Being liked        Having integrity

       True        False

       True        False

       True        False

       Education        Electric utilities        Computers        Prescription drugs        Airline safety

       Motivates employees        Attracts the right kind of person to want to work for the company        Generates positive public relations        Expresses values with which employees identify        All of the above