Team Inferential Statistics
bjsith
steps_to_minimize_challenges_in_future_research_raymonde.pptxSteps to minimize challenges in future research
Group of individual to respond
Reword the research question
In order to minimize the challenges in future research by taken a group of individual to respond the first draft of the survey ,which the feedback will give an idea of what information missing, and what question confusing. Then reword the research question to gain available an accurate result.
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Suggestion of future challenges, and implications
Focus on customer quality
Analyzing survey findings
Develop new series of coffee, tea and fruit drinks
Price reduction
Some of the recommendations are management should focus on customer quality. Second, management should analyzing survey findings and driving through action planning by having a workshop. Third, Starbucks should develop new series of coffee, tea and fruit drinks with better nutritional values for health conscious customers, which will be use an outcome to gain customer back and develop more effective marketing strategies. Finally, Starbucks should have price reduction strategies. That's why Starbucks researchers should pay more attention to service quality, customer satisfaction, and affordable coffee price ((Dudovskiy, 2013).
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