operations plan

The Functional Contribution to Organizational Success | MS6900 R01

Dr. Beatrice Bourne

Argosy University

Brave Academy will be an accredited school for preschool to third grade that provides the highest quality education available to children from the ages of 3 years old to 8 years old while implementing our eight core values.

Mission Statement

Brave Academy will provide the highest quality teaching environment of early childhood education to 3 - 8 year olds in a safe, secure, and creative environment. By keeping our classroom size small, providing the best teachers, and including the parents in our program, we will obtain our goal of ensuring that every student that attend our academy will read at or above a third grade level upon graduation. If we fail to achieve our goal we will tutor any student until they have reached the standards of Brave Academy. Moreover, we will offer financial scholarships to students, whose families cannot afford the tuition and fees, thereby enhancing our community and city.

Vision

It is the vision of Brave Academy to ensure that each child will read at a third grade level or higher before graduating from Brave.

Core Values

Brave Academy will be implementing eight core values in order to provide the highest quality of education available to children. The core eight values that we believe in are as followed:

· Every child is capable of learning and will learn.

· When children are seen as creative and inventive pioneers, they learn better

· Intrinsic motivation helps children learn better

· All children learn best when they are given a reasonable opportunity to reach their maximum potential.

· When the school environment supports children's social and emotional growth as a foundation for their academic growth, children learn better

· Cooperation between students, staff and parents with open communication is important and helps with a child's academic and social emotional growth.

· It is important to build positive relationships with staff, students, parents, principals, and the community.

· Have goals and expectations, and try to rise to the challenge to meet them.

Venture Description

Brave Academy will be a part of the education industry. Brave Academy will be a year round school with quarterly breaks. We will complete the state minimum of 180 days of schools each year. Dr. Teresa Turner will be the Administrator (Principal). Her experience as a curriculum specialist and leader, from her combined experiences as a teacher, assistant principal, principal (all at the elementary level) and researcher will launch Brave Academy in the direction of pure excellence. The data she has captured over last ten years will be used to ensure that only the latest technology and methods will be used to educate our students. We will open our first academy in the great city of Mount Pleasant, SC. The site location is to be determined. Our first year class will consist of 24 students and classes will increase by 24 students until we have a complete class for each grade level for a total of 168 students. Our hours of operation will be Monday – Friday from 7am – 7pm, the daily schedule will be as follows:

7 am - 7 pm

7 am – 9 am Morning Care

8 am- 5 pm Office Hours

9 am - 3:00 pm School Day

3:00 pm - 7:00 pm Tutoring/After Care/HW Center (additional cost)

At the start we will hire a certified teacher, two teacher assistants and an office administrator. As the number of classes increase so will our staff. There will be at the minimum one certified teacher and two assistance teachers per classroom.

Strategic Advantage

Charleston County as a whole does not provide enough early childhood education classes in comparison to the population which is increasingly growing. There are long waiting lists and limitations on the technology and classroom size restrictions. In order to remedy some of these issues we are going to offer early childhood education, kindergarten and first to third grade classes. Statistically, we have found that if you captures a child educational character at the third grade level, the trend shows that the student will be more motivated to not only graduate from high school but go on to college. Of course there are other private schools with excellent programs in this market. However, we will set ourselves apart from the competition with our dynamic educational system and our price point per child. Moreover, we will limit our advertising but offer more of a community outreach program.

Legal Structure

Brave Academy will have the legal structure of an S-Corporation. According to West's Encyclopedia of American Law (2008), “A S-Corporation is A type of corporation that is taxed under subchapter S of the Internal Revenue Code (26 U.S.C.A. § 1 et seq.). An S corporation differs from a regular corporation in that it is not a separate taxable entity under the Internal Revenue Code. This means that the S corporation does not pay taxes on its net income. The net profits or losses of the corporation pass through to its owners.” Since the Brave Academy will be a new business and just starting, I feel that this will be the best legal structure for this business.

Research Methods and SWOT Analysis

The research method used for planning Brave Academy is statistics. The statistics have been used to assess the feasibility of this opportunity. Brave Academy has taken into consideration industry trends, environmental trends, the target audience, and competition. Therefore, a SWOT analysis has been developed to identify and consider all of the business’s strengths and weaknesses, as well as the opportunities and threats it faces in the marketplace.

Justifications

I chose to develop Brave Academy because I can use my Human Resource Management knowledge when working in this business and also to provide early childhood education to those in the Charleston area since the number of schools providing this service is limited in such a growing market.

References