Very urgent assignment help QNT - 561

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surveymonkey_results_6.2.14.pdf

QNT/561

1 / 30

0.00% 0

10.53% 6

3.51% 2

12.28% 7

36.84% 21

36.84% 21

Q1 What is your age? Answered: 57 Skipped: 1

Total 57

Under 12

12 to 19

20 to 25

26 to 34

35 to 44

44 or older

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Under 12

12 to 19

20 to 25

26 to 34

35 to 44

44 or older

QNT/561

2 / 30

92.98% 53

7.02% 4

Q2 What is your gender? Answered: 57 Skipped: 1

Total 57

Female

Male

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Female

Male

QNT/561

3 / 30

100.00% 55

0.00% 0

Q3 Have you ever heard of Abercrombie & Fitch?

Answered: 55 Skipped: 3

Total 55

Yes

No

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

QNT/561

4 / 30

21.05% 12

7.02% 4

15.79% 9

77.19% 44

Q4 If you answered yest to the previous question, please let us know how.

Answered: 57 Skipped: 1

Total Respondents: 57

# Other (please specify) Date

1 In the mall, sweatshirts, friends 6/2/2014 12:56 PM

2 Shopping Mall 6/2/2014 6:58 AM

3 magazine ads 6/1/2014 7:15 PM

4 Mall 6/1/2014 4:48 PM

5 word of mouth 6/1/2014 4:02 PM

6 word of mouth 6/1/2014 2:41 PM

7 Kids 6/1/2014 2:33 PM

8 Mall & kids 6/1/2014 2:31 PM

9 Nieces and nephews wear it. 6/1/2014 2:13 PM

10 Press, Stores, Songs, etc. 6/1/2014 1:50 PM

11 In the mall 6/1/2014 1:43 PM

12 Shopping/mall 6/1/2014 1:19 PM

Commercial (TV/Radio)

Direct Mailing

Billboard

Other (please specify)

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Commercial (TV/Radio)

Direct Mailing

Billboard

Other (please specify)

QNT/561

5 / 30

13 Mall 6/1/2014 12:46 PM

14 My son 6/1/2014 12:45 PM

15 ads 6/1/2014 12:13 PM

16 Mall stores, kids with clothing logos, in popular songs 6/1/2014 11:45 AM

17 Word of mouth 6/1/2014 11:29 AM

18 Friends 6/1/2014 11:25 AM

19 Mall 6/1/2014 11:23 AM

20 Mall visit 6/1/2014 10:29 AM

21 mall 6/1/2014 10:22 AM

22 Seen store 6/1/2014 10:09 AM

23 Mall Shopping 6/1/2014 9:09 AM

24 Mall 6/1/2014 9:04 AM

25 I've seen it in the mall 6/1/2014 8:54 AM

26 Seen the store at mall 6/1/2014 8:05 AM

27 An annoying song 6/1/2014 8:02 AM

28 Mall 6/1/2014 8:02 AM

29 Visual in malls, people wearing AF clothes, mention in songs 6/1/2014 8:01 AM

30 Shopping in mall 6/1/2014 7:56 AM

31 magazine ad 6/1/2014 7:51 AM

32 Mall 6/1/2014 7:39 AM

33 Saw it in the mall 6/1/2014 7:01 AM

34 nieces/nephews Christmas list 6/1/2014 5:32 AM

35 Used to shop yhere 6/1/2014 4:10 AM

36 Mall shopping 6/1/2014 12:28 AM

37 mall 5/31/2014 11:49 PM

38 Children 5/31/2014 11:25 PM

39 Whie visiting the mall. 5/31/2014 11:22 PM

40 at the mall 5/31/2014 10:50 PM

41 Mall 5/31/2014 10:15 PM

42 Shopping and clothes on other people 5/31/2014 10:04 PM

43 storefront 5/31/2014 10:04 PM

44 Mall 5/31/2014 9:13 PM

QNT/561

6 / 30

29.82% 17

70.18% 40

Q5 Did that exposure make you want to shop at Abercrombie & Fitch?

Answered: 57 Skipped: 1

Total 57

Yes

No

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

QNT/561

7 / 30

58.93% 33

41.07% 23

0.00% 0

Q6 Have you ever shopped at Abercrombie & Fitch?

Answered: 56 Skipped: 2

Total 56

Yes

No

I do not remember

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

I do not remember

QNT/561

8 / 30

15.91% 7

4.55% 2

0.00% 0

4.55% 2

36.36% 16

38.64% 17

Q7 If not, what stopped you from entering the store?

Answered: 44 Skipped: 14

Total 44

# Other (please specify) Date

1 owners ignorance 6/2/2014 9:53 AM

2 Answered yes to previous 6/2/2014 6:58 AM

3 Not interested. 6/1/2014 7:13 PM

4 They don't offer my size 6/1/2014 4:02 PM

5 Not my style or size 6/1/2014 2:13 PM

6 Not sure if I have ever seen one 6/1/2014 1:50 PM

7 Price mostly 6/1/2014 1:43 PM

8 reputation, ads 6/1/2014 12:13 PM

Selection

Music

Staff

Scent

Nothing - I entered

Other (please specify)

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Selection

Music

Staff

Scent

Nothing - I entered

Other (please specify)

QNT/561

9 / 30

9 The fact that it is so dark inside and there's an exclusive queue to get in! Also, the scent and the blaring music.

6/1/2014 11:39 AM

10 Not really interested 6/1/2014 10:57 AM

11 The styles do not fit my taste and I have heard that the clothes fit very small 6/1/2014 10:09 AM

12 Not my style 6/1/2014 8:54 AM

13 The huge shirtless dude 6/1/2014 8:02 AM

14 not my style of clothing 6/1/2014 7:51 AM

15 It is why I no longer shop there. HORRIBLE NOXIOUS STENCH 6/1/2014 7:39 AM

16 Not my thing 6/1/2014 7:01 AM

17 Did not feel like shopping there 5/31/2014 9:13 PM

QNT/561

10 / 30

3.57% 2

19.64% 11

76.79% 43

Q8 How often do you shop at Abercombie & Fitch?

Answered: 56 Skipped: 2

Total 56

More than once a year

Once a year

I do not shop at A&F

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

More than once a year

Once a year

I do not shop at A&F

QNT/561

11 / 30

12.73% 7

87.27% 48

Q9 Is Abercrombie & Fitch a store you consider when purchasing gifts or when

asking for gifts? Answered: 55 Skipped: 3

Total 55

Yes

No

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

QNT/561

12 / 30

0.00% 0

3.51% 2

8.77% 5

47.37% 27

40.35% 23

Q10 When was the last time you went into Abercrombie & Fitch?

Answered: 57 Skipped: 1

Total 57

Within the last week

Within the last month

Within the last year

Over one (1) year

I never shop at A&F

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Within the last week

Within the last month

Within the last year

Over one (1) year

I never shop at A&F

QNT/561

13 / 30

0.00% 0

3.51% 2

8.77% 5

38.60% 22

49.12% 28

Q11 When was your last purchase at Abercrombie & Fitch?

Answered: 57 Skipped: 1

Total 57

A week ago

A month ago

Within the past year

Over one year

I never purchase...

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

A week ago

A month ago

Within the past year

Over one year

I never purchase anything at A&F

QNT/561

14 / 30

33.33% 19

12.28% 7

54.39% 31

Q12 Were you happy with your purchase? Answered: 57 Skipped: 1

Total 57

Yes

No

N/A

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

N/A

QNT/561

15 / 30

38.60% 22

5.26% 3

1.75% 1

0.00% 0

3.51% 2

50.88% 29

Q13 What do you mainly purchase when you shop at Abercrombie & Fitch?

Answered: 57 Skipped: 1

Total 57

Clothes

Fragrance

Accessories

Body Care

Gift Card

N/A

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Clothes

Fragrance

Accessories

Body Care

Gift Card

N/A

QNT/561

16 / 30

12.50% 7

35.71% 20

14.29% 8

37.50% 21

Q14 What would increase the likely-hood that you purchase from A&F?

Answered: 56 Skipped: 2

Total 56

# Other (please specify) Date

1 My children getting to their size clothing 6/2/2014 12:56 PM

2 Nothing. 6/1/2014 7:13 PM

3 more reasonable priced 6/1/2014 2:41 PM

4 Lower priced 6/1/2014 2:33 PM

5 Kids wanting their clothes 6/1/2014 2:31 PM

6 Lower prices 6/1/2014 1:43 PM

7 I won't ever shop there again. 6/1/2014 12:45 PM

8 change ads, attitude 6/1/2014 12:13 PM

9 More inclusive in sizing, lower prices, less of a snotty stuck up image 6/1/2014 11:45 AM

10 Hate the company's attitude 6/1/2014 11:29 AM

11 Better Price 6/1/2014 11:25 AM

12 Nothing, just bought a gift for my niece 6/1/2014 10:57 AM

Wider selections

Increased Sizes

Better company reputation

Other (please specify)

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Wider selections

Increased Sizes

Better company reputation

Other (please specify)

QNT/561

17 / 30

13 All of the above 6/1/2014 10:57 AM

14 Price 6/1/2014 9:04 AM

15 my family just does not have interest in that store or brand, but would shop if someone did 6/1/2014 8:05 AM

16 One of those body switching movies where I switch with a teenager 6/1/2014 8:02 AM

17 Larger sizes, better rep, better lighting, lower volume on music 6/1/2014 8:01 AM

18 my style 6/1/2014 7:51 AM

19 Increased sizes, making the store less stinky (no one likes that odor) 6/1/2014 7:39 AM

20 Nothing 6/1/2014 7:01 AM

21 All of the above 5/31/2014 11:25 PM

QNT/561

18 / 30

46.94% 23

18.37% 9

24.49% 12

10.20% 5

Q15 How much do you usually spend when you shop at A&F? Answered: 49 Skipped: 9

Total 49

$25 or less

$26 to $50

$51 to $100

Over $100

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

$25 or less

$26 to $50

$51 to $100

Over $100

QNT/561

19 / 30

25.49% 13

74.51% 38

Q16 Did you tell others about your purchase?

Answered: 51 Skipped: 7

Total 51

Yes

No

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

QNT/561

20 / 30

71.11% 32

24.44% 11

4.44% 2

Q17 What was the appearance of the store?

Answered: 45 Skipped: 13

Total 45

Clean and Organized

Clean but Disorganized

Dirty and Disorganized

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Clean and Organized

Clean but Disorganized

Dirty and Disorganized

QNT/561

21 / 30

46.81% 22

53.19% 25

Q18 Did you interact with sales personnel? Answered: 47 Skipped: 11

Total 47

Yes

No

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

QNT/561

22 / 30

2.00% 1

28.00% 14

10.00% 5

60.00% 30

Q19 If so, were you satisfied with the help he or she offered?

Answered: 50 Skipped: 8

Total 50

Highly Satisfied

Satisfied

Dissatisfied

N/A

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Highly Satisfied

Satisfied

Dissatisfied

N/A

QNT/561

23 / 30

5.56% 3

27.78% 15

27.78% 15

38.89% 21

Q20 Are you able to find your size in most styles Abercrombie & Fitch carries?

Answered: 54 Skipped: 4

Total 54

Always

Sometimes

Never

N/A

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Always

Sometimes

Never

N/A

QNT/561

24 / 30

12.73% 7

47.27% 26

40.00% 22

Q21 Do you find the range of sizes A&F carries to be adequate?

Answered: 55 Skipped: 3

Total 55

Yes

No

I do not shop at A&F

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Yes

No

I do not shop at A&F

QNT/561

25 / 30

Q22 On a scale of 1 to 5 (1 being the most important and 5 being the least important),

please rate the following: Answered: 50 Skipped: 8

Size Selection

Clothing Style

Customer Support

Company Reputation

QNT/561

26 / 30

40.82% 20

20.41% 10

20.41% 10

14.29% 7

4.08% 2

49

3.80

32.00% 16

24.00% 12

22.00% 11

12.00% 6

10.00% 5

50

3.56

6.00% 3

12.00% 6

44.00% 22

14.00% 7

24.00% 12

50

2.62

8.00% 4

22.00% 11

6.00% 3

34.00% 17

30.00% 15

50

2.44

14.29% 7

22.45% 11

8.16% 4

24.49% 12

30.61% 15

49

2.65

1 2 3 4 5

Ethical Business...

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

1 2 3 4 5 Total Average Ranking

Size Selection

Clothing Style

Customer Support

Company Reputation

Ethical Business Practices

QNT/561

27 / 30

5.36% 3

50.00% 28

44.64% 25

Q23 What is your perception of Abercrombie & Fitch?

Answered: 56 Skipped: 2

Total 56

Positive

Negative

Indifferent

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Positive

Negative

Indifferent

QNT/561

28 / 30

42.11% 24

14.04% 8

3.51% 2

40.35% 23

Q24 What do you think about the controversy surrounding A&F and their

CEO? Answered: 57 Skipped: 1

Total 57

I think it will hurt th...

I do noth think it wil...

I do noth think it wil...

What Controversy

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

I think it will hurt the company financially

I do noth think it will hurt them, but I will not shop there anymore

I do noth think it will hurt them, and I will continue to shop there

What Controversy

QNT/561

29 / 30

7.84% 4

15.69% 8

9.80% 5

35.29% 18

31.37% 16

Q25 What do you think of A&F and their CEO must do to repair their image?

Answered: 51 Skipped: 7

Total 51

# Other (please specify) Date

1 Anyone can apologize but to really prove he meant it, would be to increase their size offerings. 6/1/2014 4:02 PM

2 It's fine if the CEO feels the way he does about larger sized people, but the public statement he made was very wrong.

6/1/2014 1:50 PM

3 ALL THE ABOVE!! 6/1/2014 1:19 PM

4 no comment as I don't know what the controversy is. 6/1/2014 12:46 PM

5 I was not aware of any controversy 6/1/2014 11:39 AM

6 ????? 6/1/2014 11:25 AM

7 Unfortunately, nothing because they realize people will buy what they want if it meets their own needs regardless of how it affects others.

6/1/2014 11:23 AM

8 not sure 6/1/2014 10:22 AM

9 I don't know what the problem is 6/1/2014 9:09 AM

10 not familiar with issue 6/1/2014 8:05 AM

Issue a public apology/stat...

Increase their size offerings

Implement fair and inclusiv...

It is too late, the...

Other (please specify)

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

Answer Choices Responses

Issue a public apology/statement

Increase their size offerings

Implement fair and inclusive employment practices

It is too late, the damage is done

Other (please specify)

QNT/561

30 / 30

11 Quit giving young girls & boys body issues 6/1/2014 8:02 AM

12 ? 6/1/2014 8:02 AM

13 All 3 of the first suggestions in addition to customer incentives to shop (lower prices, coupons, etc) 6/1/2014 8:01 AM

14 The first three of these options. 6/1/2014 7:39 AM

15 nothing 6/1/2014 12:28 AM

16 ??? 5/31/2014 10:50 PM