Franchising
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peer_analysis_guidelines_and_rubric.docPeer Analysis Guidelines and Grading Guide
Overview
In this project, you will write a Peer Analysis of the franchising action plan of one of your classmates in the course. You will choose a Franchise Opportunity Analysis that one of your classmates posted to the discussion board and complete a review of the franchise opportunity. Your review should address the following points:
· What was done well
· What needs improvement
· What additions are needed
Include specific details and examples to support your statements and arguments.
Objectives
To successfully complete this project, you will be expected to apply what you have learned in this course and should include several of the following course objectives:
1. Identify and strategically access a franchise opportunity
Main Elements
The Peer Analysis should be double-spaced, using 12-point Times New Roman font, APA style format, and four-to-five pages in length. You should use concrete examples from the course readings and the franchise analysis to support your analysis. The paper should include the following elements:
Critical points:
Address the following questions in your assessment of the suggested franchise:
· Why do/don’t you agree with the assessment?
· How would you validate your opinion? Use citations from the articles and textbook.
· How would you adjust the action plan and why?
Conclusion:
A summary of what you discussed, why you came to the conclusions you did, and what was beneficial about doing this analysis.
Peer Analysis Rubric
Requirements of submission: Written components of projects must follow these formatting guidelines when applicable: double spacing, 12-point Times New Roman font, one-inch margins, and APA citations. The project should be 4-5 pages in length, not including the cover page and resources.
Instructor Feedback : Students can find their feedback in the grade book as an attachment.
|
Critical Elements |
Distinguished |
Proficient |
Emerging |
Not Evident |
Value |
|
Main Elements |
Includes almost all of the main elements and requirements and cites multiple examples to illustrate each element (23-25) |
Includes most of the main elements and requirements and cites many examples to illustrate each element (20-22) |
Includes some of the main elements and requirements (18-19) |
Does not include any of the main elements and requirements (0-17) |
25 |
|
Inquiry and Analysis
|
Explores multiple issues through extensive collection and in-depth analysis of evidence to make informed conclusions (18-20) |
Explores some issues through collection and in-depth analysis of evidence to make informed conclusions (16-17) |
Explores minimal issues through collection and analysis of evidence to make informed conclusions (14-15) |
Does not explore issues through collection and analysis of evidence and does not make informed conclusions (0-13) |
20 |
|
Integration and Application |
All of the course concepts are correctly applied (9-10) |
Most of the course concepts are correctly applied (8) |
Some of the course concepts are correctly applied (7) |
Does not correctly apply any of the course concepts (0-6) |
10 |
|
Critical Thinking |
Demonstrates comprehensive exploration of issues and ideas before accepting or forming an opinion or conclusion (18-20) |
Demonstrates moderate exploration of issues and ideas before accepting or forming an opinion or conclusion (16-17) |
Demonstrates minimal exploration of issues and ideas before accepting or forming an opinion or conclusion (14-15) |
Does not demonstrate exploration of issues and ideas before accepting or forming an opinion or conclusion (0-13) |
20 |
|
Research |
Incorporates many scholarly resources effectively that reflect depth and breadth of research (14-15) |
Incorporates some scholarly resources effectively that reflect depth and breadth of research (12-13) |
Incorporates very few scholarly resources that reflect depth and breadth of research (11) |
Does not incorporate scholarly resources that reflect depth and breadth of research (0-10) |
15 |
|
Writing (Mechanics/Citations) |
No errors related to organization, grammar and style, and citations (9-10) |
Minor errors related to organization, grammar and style, and citations (8) |
Some errors related to organization, grammar and style, and citations (7) |
Major errors related to organization, grammar and style, and citations (0-6) |
10 |
|
Earned Total: Comments: |
100 |
