ACC501 Financial Accounting Second Major Examination

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Sheet1

This is the second major examination for ACC501 Financial Accounting. This take-home exam is due on Tuesday, May 6th. It is strongly recommended for students to attempt to answer the questions her or himself prior to discussing with others.
Twitter 2013 (or most recent) 2012 (or most recent)
Gross Margin (Net Sales - COGS / Net Sales) ? ?
Operating Margin (EBIT / Net Sales) ? ?
Efficiency Ratio (All Expenditures Except Interest / Net Sales) ? ?
Return on Equity (Net Income / Average Book Value of Common Stock + Preferred Stock) ? ?
Profit Margin (Net Income / Net Sales) ? ?
Asset Turnover (Net Sales / Average Assets) ? ?
Compare and Contrast Weibo Corporation's (CIK 0001595761) and Twitter Incorporated (CIK 0001418091) latest registration for securities issuance, S-1/A for Twitter and F-1/A for Weibo. Complete the following blanks. Equity Multiplier (Average Assets / Average Equity) ? ?
Return on Assets (Net Income / Average Total Assets) ? ?
Current Ratio (Current Assets / Current Liabilities) ? ?
We, [full names] recommend a [BUY/SHORT SELL/DO NOT BUY] of Weibo Corporation's initial public offering of no more than [estimated price lower limit] to [estimated price upper limit]. Due to [key highlights from the rest of the report], we believe [reasoning, qualitative analysis, quantitative analysis] Cash Ratio (Cash and Marketable Securities / Current Liabilities) ? ?
Operating Cash Flow Ratio (Operating Cash Flows / Total Debts) ? ?
Average Receivables Conversion (365 * Accounts Receivable / Credit Sales) ? ?
Average Payables Conversion (365 * Accounts Payable / Credit Purchases) ? ?
Average Inventory Conversion (365 * Average Inventory / COGS) ? ?
Cash Conversion Cycle (Inventory Conversion + Receivables Conversion - Payables Conversion) ? ?
Earnings Per Share (Net Profit / Weighted Average Shares Outstanding ? ?
Summary
e.g. Twitter met/did not meet the market's expectations…
Social Networking Industry Analysis Weibo 2013 (or most recent) 2012 (or most recent)
Threat of Rivalry [high/med/low] Gross Margin (Net Sales - COGS / Net Sales) ? ?
[Description] Operating Margin (EBIT / Net Sales) ? ?
Efficiency Ratio (All Expenditures Except Interest / Net Sales) ? ?
Return on Equity (Net Income / Average Book Value of Common Stock + Preferred Stock) ? ?
Threat of New Entrants [high/med/low] Profit Margin (Net Income / Net Sales) ? ?
[Description] Asset Turnover (Net Sales / Average Assets) ? ?
Equity Multiplier (Average Assets / Average Equity) ? ?
Return on Assets (Net Income / Average Total Assets) ? ?
Threat of Buyers [high/med/low]
[Description] Current Ratio (Current Assets / Current Liabilities) ? ?
Cash Ratio (Cash and Marketable Securities / Current Liabilities) ? ?
Operating Cash Flow Ratio (Operating Cash Flows / Total Debts) ? ?
Threat of Suppliers [high/med/low]
[Description] Average Receivables Conversion (365 * Accounts Receivable / Credit Sales) ? ?
Average Payables Conversion (365 * Accounts Payable / Credit Purchases) ? ?
Average Inventory Conversion (365 * Average Inventory / COGS) ? ?
Threat of Substitutes [high/med/low] Cash Conversion Cycle (Inventory Conversion + Receivables Conversion - Payables Conversion) ? ?
[Description]
Earnings Per Share (Net Profit / Weighted Average Shares Outstanding ? ?
Threat of Complements [high/med/low]
[Description] Summary
e.g. We can expect Weibo to…
Summary
The social networking industry…
Competition Analysis Weibo Twitter
e.g. Country of Origin United States China
[Description]
[Factor 2] [attribute] [attribute]
[Description]
[Factor 3] [attribute] [attribute]
[Description]
[Factor 4] [attribute] [attribute]
[Description]
[Factor 5] [attribute] [attribute]
[Description]
[Factor 6] [attribute] [attribute]
[Description]
[Factor 7] [attribute] [attribute]
[Description]
Summary
e.g. Weibo, unlike Twitter,…
Operational Focus Weibo Twitter
e.g. Relationship with the Government Compliant with Chinese government Blocked in some countries
[Description]
[Factor 2] [attribute] [attribute]
[Description]
[Factor 3] [attribute] [attribute]
[Description]
[Factor 4] [attribute] [attribute]
[Description]
[Factor 5] [attribute] [attribute]
[Description]
[Factor 6] [attribute] [attribute]
[Description]
[Factor 7] [attribute] [attribute]
[Description]
Summary
e.g. Weibo, unlike Twitter,…
Profit Generation + Value Creation Weibo Twitter
e.g. 1) Attract User base [Good/Bad] [Good/Bad]
[Description]
e.g. 2) Develop Social Network [Good/Bad] [Good/Bad]
[Description]
e.g. 3) Attract Advertisers [Good/Bad] [Good/Bad]
[Description]
e.g. 4) Generate Profit from Advertising [Good/Bad] [Good/Bad]
[Description]
[Factor 5] [Good/Bad] [Good/Bad]
[Description]
[Factor 6] [Good/Bad] [Good/Bad]
[Description]
[Factor 7] [Good/Bad] [Good/Bad]
[Description]
Summary
e.g. Weibo, unlike Twitter,…

&"Times New Roman,Regular"&12ACC501 Financial Accounting Second Major Examination &"Times New Roman,Regular"[Authors with first name initial + last name, e.g.

&P/&N

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