FOR ARISTOTLE ONLY
Running Head: SOCIOLOGY AND BUSINESS 1
SOCIOLOGY AND BUSINESS 4
EVOLUTION OF SOCIAL BEHAVIOR AND OPPORTUNITIES THAT ARISE
THESIS: The evolution of social behavior has over time been giving entrepreneur’s new opportunities.
OUTLINE
I. Introduction
II. Social behavior has been dictated by many factors over the years
A. These factors can either been eternal or internal to a specific society
1. External factors to social evolution
2. Internal factors to social evolution
B. For an evolution to occur a certain form of revolution must take place before the society adopts the new way.
1. What causes the revolution?
2. How do antagonistic forces respond to the revolution? For example how did chauvinistic men respond to women rights?
III. There have been major evolutions over the year in social behavior
A. The sexual revolution
1. What caused it?
2. Why the older generations are not comfortable with it?
3. Is this revolution negative or positive?
B. Women rights activism and the recognition of women worldwide
1. Why this is one of the most important social evolutions of all time?
2. Its benefits to the society at large
3. How this evolution has led to other major changes in the society.
4. The struggle that continues: considering that the sexual revolution to some extent undermines this
C. Racial evolution with the acceptance of people from all over the world and the desire for intercultural integration
1. What necessitated this evolution?
2. How this evolution has led to many other positive changes
D. The ongoing fight for gay and lesbian rights
1. This is a difficult fight considering that not many people are for this
2. How this has changed the human perception of rights and why it is such an important landmark in the fight for human rights
E. The generation gap and the change in parental authority as brought about by many factors including technology based entertainment.
1. The rise of the Television.
2. Why the generation gap is growing wider?
3. The advent of the internet and the Smartphone.
4. Who is to blame for this negative social revolution?
IV. All this social changes and changes in the social structure together with the advent of technology have led to the creation of many opportunities for entrepreneurs.
A. Sexual revolution and its business opportunities
1. The sudden upsurge of the number of night clubs
2. With the sexual revolution came the freedom to date whoever one wants and this has led to the establishment of restaurants and cafes for couples
3. The rise of shops selling items of romance for example jewelry
4. Dating sites and dating agencies
5. Strip clubs and similar places
B. Evolution of perception towards women and business opportunities: with men stopping to see women as their housewives they brought up many opportunities in both the business and social world.
1. Modeling agencies
2. The entire fashion industry is almost based on women
3. Creation of journalism jobs and many other jobs specifically for women
C. Not all social evolutions have brought significant opportunities
1. Generation gap: led to the growth of the music industry
2. Racial acceptance: Music industry and Sport
3. Gay Lesbian rights: Bars for these communities have sprung up
V. Conclusion
VI. Reference