principles of marketing

Here are this week’s topics:

<> As you consider standard components of a marketing plan, are there "nonstandard" items you might include? <> Pick any ad that catches your attention and analyze it using this template <> What pricing issues might you be addressing in your marketing plan? <> How might Kotler's six lines of strategic planning apply to a marketing effort? (Chapter 9) <> Start a discussion on any marketing related topic that interests you. <> Review the Week 3 Resources, and comment on any links you found especially useful. <> Visit the course website and pick any link, resource, or reading and comment on it.

Please discuss