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mikes_bikes_presentation.pptxMikes Bikes Presentation
Preet Parekh, Cho Shing Sze, Naijuan Fu, Guichi Guan
Mission Statement
”Provide a new, safe, healthy, and creative trend towards the lifestyle of our customers”
Final Performance
*Final SHV：$4.60
*Final Profit after Taxes: $427,102
*Final Debt to Equity ratio: 0.11%
*Final Profit Margin: $5,987,850
*Final Market Share percentage: 11.9%
SHAREHOLDER VALUE: sum of all strategic decisions that affect the firms ability to efficiently increase amount of free cash flow over time
FINAL PROFIT AFTER TAXES: sum of all revenue- expenses
FINAL DEBT TO EQUITY RATIO: total liabilities / shareholders equity. indicates what proportion of equity and debt company is using to finance assets
PROFIT MARGIN: net income / revenue. measures how much out of every dollar of sales a company actually keeps in earnings
MARKET SHARE PERCENTAGE: gives general idea of size of company to its market & competitors
Debt to Equity Ratio
-1.00% Beginning
Kept Debt 1.00% until rollover 5
- 0.11% end
Team Strategies and Objectives
1.To Raise Awareness
Advertising, public relations and branding work together
Compare Market Research Report
Road 0.21 Moutain 0.32 Youth 0.46
2.Sell more, keep costs low and make profits
To spend enough but accurate production
based on market size，previous sales and capacity
To eliminate waste, increase efficiency
To economize the internal costs
pay off long-term debt
3.High quality with affordable price
4.Unique services
We are the only firm that provide personalized, high quality bikes.
Decisions
We took risks:
Priced Low
Only sell one line of products
How we spent our cash
Large sum into advertising and public relations
Upgraded Product spec and cost
Issued dividends
Market Summary
Outcomes
Public awareness for each bike was just where we wanted
Sold more mountain bikes than predicted
Profit increased due to
HIgh Price
Increased sales from upgraded product specs
Increase little bit Shareholder Value (SHV)
Products
Analysis/Interpretation
Taking risks are necessary
Don't be afraid to spend your cash, or even take out a loan
Examining the market is extremely important for success
Sales will increase if bike quality, appearance, and awareness are high
Profit will also increase from increased sales, and lower production costs
Future Outlook
Broaden Our Market
Increase Quality & Efficiency
Audit Expenses
Accurate & Beneficial decision
Upgrade Product Spec
Reduce Product Costs
Repurchase Shares
Increase Distributions
"If I only Knew What I know Now"
Introduce more products into the markets
Proper Spending
Advertisement
Public Relations
Calculating our potential profit before rolling over
Distribute funds more effectively
Don't be afraid to take risks and spend more money
Conclusion
Good decisions and bad mistakes
Definitely could have made better choices
Importance of analyzing the market and competitors
Take risks, but also well-thoughtout risks
