business research

1. The University of Phoenix offers a Business Research course online and offers another on ground to test the differences in grade performance between the two groups.

(a) Type of Research Design:

(b) Specifically Why?

2. This type of research attempts to capture key characteristics about a population and makes inferences and tests hypotheses regarding these characteristics.

(a) Type of Research Design:

(b) Specifically Why?

3. A food manufacturer investigates whether consumers will buy a new sweetener that replaces sugar.

(a) Type of Research Design:

(b) Specifically Why?

4. This type of study attempts to discover answers to the following questions: who, what, when, where, or how much?

(a) Type of Research Design:

(b) Specifically Why?

5. Amtrak is testing new entrees in their commuter train dining car. The rail company charges $7.50 for a chicken entree one week and $20 for the entree the next.

(a) Type of Research Design:

(b) Specifically Why?

6. A major food company wants to investigate if using an Olympic athlete as a spokesperson to endorse its new cereal line will improve sales.

(a) Type of Research Design:

(b) Specifically Why?

7. Some retail companies use “Secret Shoppers” to investigate company departments to discover potential issues or problems.

(a) Type of Research Design:

(b) Specifically Why?

8. A manufacturing plant wants to use a survey to generate a list of possible solutions to a customer complaint issue.

(a) Type of Research Design:

(b) Specifically Why?

9. A local clothing cleaners wants to know the age, gender, and annual salary of customers who live in a four block radius around the store.

(a) Type of Research Design:

(b) Specifically Why?

10. A large grocery chain interviews wholesalers, distributors, grocers, and customers to determine the potential for launching a new organic food line.

(a) Type of Research Design:

(b) Specifically Why?