Assignment 2: Planning Vertical Integration

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au_b6023_projectsubmissionform_vertical_integration.docx

B6023 Strategic and Operational Planning

Project Submission Form

Part 1: Summary of Problems, Opportunities, Solutions

(Fill out as many cells as needed in the matrix below and add rows, if needed).

Team Name:

Team members:

Problem/Opportunity

Identified

[List

final problem/

Opportunity identified.

Presenting problems or

opportunities will be

identified in Part 2]

Solution Identified

[Where more than

one solution is

identified, list them

in order of priority]

Resource Needs

or Constraints

Related to the

Problem or

Opportunity

Metrics of Success

[How success

or improvement

will be measured based on set targets]

1. Diversity of functioning groups within the company

1. Simplify company structure into two groups: Diagnostic Information Services & Diagnostic Solutions

b. Outsourcing to Broadlane

c. Expand in-house supply chain management and service process networks/communications/IT – see ExamOne, an existing Quest Diagnostics company

1.

1.

2. Vast array of products and services needed by Quest Diagnostics from suppliers

2.

2.

2.

3. Underutilization

3.

3.

3.

4. Varied technologies for data collection, storage, and communication including personal data and risk assessment, ordering, distributing test results.

4.

4.

4.

5.

5.

5.

5.

6.

6.

6.

6

Part 2: Additional Input: Team Note

If you read through the references provided, you will get some good ideas as to solutions.

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