strategic management , bus
jo1
struggling_company_andgrading_sheets_f13.docxSTRUGGLING COMPANY ASSESSMENT: Prepare an individual strategic analysis of a struggling company. All of your companies have been approved—but changes are permitted. You should include an analysis of the following:
· SWOT
· Competitive disadvantage
· Operational inefficiencies
· What was the company’s critical mistake(s)
· Recommendations for how it may have been avoided.
OR
You may use bullet points which may drastically change the length of the finished project.
Three pages—this is just in general—the paper should be an adequate length to relay the relevant information and it will depend on the use of charts and graphs—bullet points—white space.
This assignment will be graded for punctuation and grammar so please proof your work before you submit it.
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STRUGGLING COMPANY--INDIVIDUAL |
Possible |
Achieved |
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Name of the company and a detailed description of their current situation |
10 |
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References used—citations not necessary*—except for charts/graphs |
10 |
|
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S.W.O.T.** |
10 |
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Analysis of the S.W.O.T. going into this situation |
15 |
|
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Any other analysis you would like to use** |
15 |
|
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Competitive Advantage (CA) being pursued vs. appropriate CA Cost—Differentiation—Speed—Focus. Based on what???? |
25 |
|
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Competitive disadvantages |
15 |
|
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Operational inefficiencies |
10 |
|
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Critical mistakes leading to their current situation |
15 |
|
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Recommendations for how this situation might have been avoided |
10 |
|
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Mechanics -- GRAMMAR/SPELLING/PUNCTUATION*** |
15 |
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TOTAL |
150 |
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*If citations are used they must be APA—this is standard for all assignments in the SSOB
**Bullet points are permitted—as are charts & graphs
***Preview of your drafts will not include proofreading
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