bus 644 week 1 assignment, all original work done. For Nyanya Only.

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midas_case_study_another_part_to_it_ok..docx

Midas

Assume that Midas is deciding whether it should add engine tune-ups to its existing product line. Top management has called you in as a consultant to help it to analyze this opportunity. The first thing the consultant asks you to do is read the Midas and Genoa Ford Feature in this chapter.

Management is concerned about the impact that this new service will have on existing operations. Presently, the company has a policy that customers will not wait longer than 30 minutes for muffler service. How can Midas maintain that pledge? What methods for scheduling tune-up service might make it easier for Midas to keep its pledge? If reaction to the new service is great, the shops may not have the capacity to satisfy demand. Should the company add capacity to existing shops to take the extra load, or should it add more shops? How will the shop owners react to the new proposal? Assume that most of the shops are very profitable. Will the owners want higher profits?

Midas's management is looking for help in organizing its thinking and has asked you to respond to the following questions in a two-page report. Your responses should include the critical issues raised in the previous paragraph.

1. What are the anticipated impacts upon operating efficiency? How would you attempt to minimize the negative impacts?

2. Should some operating practices be changed to accommodate the tune-ups?

3. Should input be gathered from the shop owners? If so, what?

4. If Midas decides to launch this new program, how should it begin?